New Attitude is the developer, manufacturer and marketer of innovative lifelike mass market customized external breast prostheses using 3D imaging and 3D printing technologies Irene Healey | | |

Management Team Irene Healey CEO, CTO & Founder Medical Artist, Certified Clinical Anaplastologist 25 years experience creating lifelike facial and body prostheses for cancer patients. James Hind VP & Business Manager 30 years experience in general management Former President of a public company with revenue of $100M, Part of a management lead buy-out of a $150M Company Part of a management team of IPO raising $75M. Took sales of a prior company from from $0 to over $25M

Irene Healey | | | Problem The external breast prostheses offered to women today don’t fit well, do not restore symmetry, are heavy and do not stay in position. The majority of women who have a breast removed due to cancer (mastectomy) use an external breast prosthesis and do not have surgical breast reconstruction. Approximately 25% of the women who do choose surgical breast reconstruction do so after first trying the standard prefabricated breast prosthesis and becoming dissatisfied with their breast prosthesis.

Irene Healey | | | Problem The majority of breast prostheses are sold as “ready made” or “prefabricated” devices without a custom fit to the chest wall. limited shapes, sizes and colors heavy imprecise fit uncomfortable displace easily require special bras do not restore symmetry

Irene Healey | | | Problem Prefabricated breast prostheses often do not fully restore a woman’s symmetry. Prefabricated breast prostheses require a “mastectomy bra”.

Irene Healey | | | Solution NewAttitude TM Custom Breast Prosthesis Advantages created with a precise fit to the individual’s chest wall comfortable lightweight feels natural to touch due to our proprietary material - Senolite tm accurately restores the individual’s symmetry and appearance has an accurate color match can be worn in any bra can be worn braless in form fitting clothing

Irene Healey | | | The NewAttitude TM Custom Breast Prosthesis can be used without a bra in form fitting clothing. New Attitude invented Senolite TM, a soft lightweight corpulent material that feels like breast tissue. Senolite TM is not available to competitors. Product

Irene Healey | | | Product NewAttitude TM Custom Breast Prosthesis

Irene Healey | | | Process New Attitude has automated the design process for custom breast prostheses using time saving 3D scanning and digital modeling programs to provide a mass market customized breast prosthesis.

Irene Healey | | | Competitive Advantage New Attitude’s Competitive Advantage extensive knowledge of customer needs in the market with successful products strong research capabilities extensive IP proprietary materials and manufacturing NewAttitude TM Custom Breast Prosthesis

Irene Healey | | | Research New Attitude has proprietary knowledge of ways to create a customized breast prosthesis designed with 3D scanned data and produced as a color 3D print

Irene Healey | | | Market Facts 1 in 8 women will be diagnosed with breast cancer in her life time Over 55% of women with a mastectomy use a breast prosthesis There are 3 Million breast cancer survivors in the USA 1.6 Million women use an external breast prosthesis in the USA 600,000 breast prostheses are purchased annually in the USA Beast prosthesis market in USA estimated to be $250M annually and growing Breast cancer diagnoses are increasing at 3.5% per year Breast reconstruction rate remains low due to high complication rate

Irene Healey | | | Client Scan at Clinic Digital Rendering at New Attitude 3D - Wax Print at New Attitude Manufacture of Prosthesis by New Attitude Design Verification at Clinic Process Delivery of New Attitude Prosthesis to Client at Clinic

Irene Healey | | | Business Model Channel of Distribution New Attitude is expanding its channels of distribution to include distributor sales to clinical O&P (Orthotic & Prosthetic) outlets in the USA There are over 8,300 accredited O&P clinics in the USA

Irene Healey | | | Future Growth New Attitude Client The majority of women survive breast cancer. After a mastectomy, women want a long term solution that contributes to their quality of life. A shift to custom made breast prostheses provides health care savings when women, who initially chose an external breast prosthesis, continue with that choice and do not seek surgical breast reconstruction due to dissatisfaction with the breast prosthesis.