Closing the loop – retailers’ perspectives Nicola Jenkin Retail Programme, WRAP

What is happening in the retail sector? 50% of household waste from retail

Drivers for change …

Retailer ‘green wars’ strategic targets on: –reduction in waste and packaging –specifying recycled content / biodegradable packaging –recyclability

Consumer engagement recycling kerbside collection on-pack messages media

Setting targets …

Courtauld Commitment: Retailers The signatories commit to supporting WRAP in the achievement of its objectives, as follows: To design out packaging waste growth by 2008 To deliver absolute reductions in packaging waste by 2010 To identify ways to tackle the problem of food waste 90%

Some unilateral targets 25% packaging reduction (own-label food) 25% packaging reduction (all) 25% packaging reduction (non-glass) 15% packaging reduction (own-label) 5% all packaging reduction & 25% fresh produce

Achieving targets …

How do we choose? carbon weight can it be recycled? recycled content compostable consumers toxicity cost

Choosing different packaging … wine glass carton aluminiumplasticbag-in-boxpouch

Sticking with glass … the good things –lightweighting … it’s a big win –consumers ‘like’ glass –easy to recycle –good recycled content current concerns –container shortages –increased breakages –carbon impact and weight – other materials

closing the loop …

‘it’s what the consumers want’ no additional cost value for money achieve targets needs to be responsible At the end of the day …

thank you