Project Asha Category: Social Developmental Health Initiatives

Slides:

Advertisements

Similar presentations

Impact of Large-Scale Infant Feeding Promotion on Child Survival and Health in Madagascar.

Advertisements

Condom Social Marketing in India Innovations to drive condom usage International AIDS Conference Washington July 2012.

Multichannel Personalization At Scale: Building Incremental Value With #dunnhumby.

 Assess the existing status of implementation of ICDS in terms of coverage, out reach, coordination, convergence, and innovations;  Study the differences.

Vocational Rehabilitation QUEST BRAIN INJURY SERVICES Fleur Colohan Vocational Instructor Elaine Armstrong Head of Brain Injury Services.

Group Sanjay Mondal 2.Mustak Ali Mondal 3.Jakir H. Mollick 4.Biswajit Shaw 5.Samarendra Nath Baidya 6.Bikash Saha 7.Kamal Das.

Presentation of the workshop results to the plenary session A) Strengthening rural entrepreneurship by connecting the local production with other economic.

Innovative community based HIV counseling and testing models for identifying new HIV positive adults and children: a case of a countrywide program in.

Category: Best Integrated Initiative using ATL/BTL Client: JK Lakshmi Cement Agency: MART Developing Rural Markets JK Lakshmi Cement.

Scaling up of growth promotion through ICDS in Madhya Pradesh Baal Sanjeevani Abhiyan.

“Adolescent” People between the ages of WHO UNICEF UN Population Fund (Joint statement, 1998)

Strategies for Children’s Right to Food Right to Food Campaign India.

Unique Projects. “Empower unemployed mothers through Enterprise Development so that they can become financially and socially independent” -Tracey Chambers,

The Alliance for Malaria Prevention Workshop on Behaviour Change Communications Bamako, Mali September 2010 Martin Edlund, Malaria No More Anna McCartney-Melsted,

Brand Strategy Business Process.

Making Cents 2012 Global Youth Economic Opportunities Conference September 2012 SBI is dedicated to expanding access to capital, information and services.

Advocacy in Micronutrient Programs Dr. Azza Gohar Training Unit National Nutrition Institute Egypt.

ALTERNATIVE MODELS FOR TIER TWO MARKET DEVELOPMENT THE HAGUE 6-7 OCTOBER 2005 JERRY CHAMBERS ACCESS INTERNATIONAL LLC.

12, 2916 – 5 th Avenue Calgary, Alberta, T2A 6K4, Canada Phone: + 1 (403) , Fax: + 1 (403) Website:

Self Employed Women’s Association (SEWA) Pilot in India Presentation by Arathi Laxman WEConnect International November 2010.

Integrating WASH for People Living with HIV/AIDS Presented by: Katharine McHugh, PSI Roy Dhlamini, PSI Zimbabwe.

Follow me on Community Impact Strategies for Addressing Critical Health Issues mumbaihelpline.

Creating a New Vision for Kentucky’s Youth Kentucky Youth Policy Assessment How can we Improve Services for Kentucky’s Youth? September 2005.

Experience Sharing of Implementing Community Led Total Sanitation in Union Council Samaro – Umerkot Sindh By Thardeep Rural Dev. Program (TRDP)

SOCIAL MOBILIZATION By Deo ODIE. Outline  By the end of this session, the participant should be able to; a. Identify an appropriate strategy tool for.

Pan African CLTS Program Plan Malawi Progress & Challanges & Highlights & Lessons Learnt.

Francis Kundu Assistant Director of Population National Council for Population and Development.

Launched in 2003, our Youth Services engages newcomer and established youth aged in the Dixon and Islington area and surrounding neighbourhoods.

PRATHAM AUSTIN GALA 2015 PLEDGE DRIVE. PRATHAM AUSTIN GALA 2015 PRATHAM PROGRAMS  Improve LITERACY and LEARNING  ENGAGE dropouts and offer them a chance.

Mahendranath Busgopaul, Country Coordinator Mentorship Pilot Programme for Young Entrepreneurs YES Mauritius Network.

ABHIVRUDHI SOCIETY FOR SOCIAL DEVELOPMENT ( LEAD NGO)

Prachar Project Dissemination, 19 th Sept’ 05 Pathfinder International India Country Program Funded by: Bill & Melinda Gates Foundation David & Lucile.

Monitoring for the Elimination of Iodine Deficiency -Introduction of the framework- Moldova – April Arnold Timmer UNICEF Regional Office.

4 th National Seminar on Food Security and Nutrition Under the theme “Child and Maternal Nutrition” National Maternal and Child Health Centre, MoH Dr.

National Nutrition Situation, Policies, Priorities and Programs Dr. Shyam Raj Upreti Child Health Division Department of Health Services.

Use of CDCynergy Model in Kazakhstan Raimbek Sissemaliev CARK Programme Communication Workhshop, 9-13 August 2004 Tashkent, Uzbekistan.

Igniting Markets for Sanitation Created by: Tamara Baker Cordell Jacks Danielle Pedi.

Cat 8 Service Learning Sample Prelims Ppt. Read a book, live a life PD 2007 Champions.

Education and MDGs The MDGs provided a powerful framework However, there are weaknesses: – Equity – Interconnectivity of issues – Sustainable development.

Integrating the poverty agenda into the SOA A Rural Perspective Annette Johnston.

Curriculum Design Day 3 Moving forward with Curriculum for Excellence Anne Paterson Quality Standards Manager Community Services: Education.

Strategies for Knowledge Management Success SCP Best Practices Showcase March 18, 2004.

80+ foundations $30 million over three years Focus on transformational opportunities NEO The Fund’s Mission Encourage and advance regional economic transformation.

Youth Labor Training Program PROJoven Teodoro Sanz (Planning Unit) Juanpedro Espino (Evaluation of Impacts Area) October 4, 2004.

[PRESENTER NAME] [MEETING NAME]. STRATEGY 1 Act collectively to raise awareness and take joint ownership of solutions.

NGO Involvement in the Improvement of Health Services in OIC Member Countries Brief Status of Muslim Aid.

HUL's INITIATIVE IN RURAL DEVELOPEMENT: Hindustan Unilever Limited (HUL) and its constituent companies have been in India since Over these decades,

Implementing programs that include elements of appropriateness, affordability and equity.

Building Effective Staff Development to Support Employer Engagement Jane Timlin & Renata Eyres The University of Salford.

Multi-dimensional poverty in the region: Grenada context Presented by: Honorable Delma Thomas Minister for the Ministry of Social Development and Housing.

BUSINESS ENGAGEMENT IN IMPROVING POPULATION HEALTH National Business Coalition on Health.

Proud Parenting “Best Parents in the World” SPONSORSHIP PROPOSAL RATIONALE & SCREENSHOTS Rob McGuire (727)

Sustainable Elimination of Iodine Deficiency (Disorders): Perspective for Central & Eastern Europe and Central Asia ARNOLD TIMMER, UNICEF REGIONAL OFFICE.

PRIMARY HEALTH CARE IN PRACTICE: PROVISION OF PREVENTIVE AND BASIC CURATIVE CARE AT THE COMMUNITY LEVEL THROUGH HEALTH EXTENSION WORKERS Neghist Tesfaye.

Case -Study on IDD/USI Program in Lao P.D.R. August 2001.

Bowdoinham, Maine: Member of the WHO-GNAFCC & AARP-NAFC William Post, MPA Town Manager.

Smoke Free Homes – From Leeds to Lahore Heather Thomson.

Title: Improving Community Ownership and Accountability: Experience from Karnataka Theme: Equity Matters: Enhancing Equity and Convergence in MNCH Service.

Cornelia Govani / IBMMarch 2010 Chaitanya 1 Resource NGOs and Field NGOs : Roles, Responsibilities and Participation Strategies CAIM Start Up Workshop.

Office of Overseas Programming & Training Support (OPATS) Environment Community Engagement— Environmental Education and the Design for Behavior Change.

Young Americas Business Trust (YABT) For Young People, By Young People!

Mobile education for women Why and how you should do user testing

AMEC International Communication Effectiveness Awards 2017

Marketing Management Dr. Aravind Banakar –

Marketing Management

Marketing Management

Implementing obesity prevention – a local perspective Ruth Campbell NHS Ayrshire & Arran Kevin Mitchell East Ayrshire Council.

USAID’s Improving Nutrition through Community based Approaches (INCA) Activity. Report for 25th Bangladesh BCC Working Group Meeting Date: 10 September.

BROADBAND SA CONNECT - AN OPPORTUNITY FOR SMALL ICT BUSINESSES

Collaborative Incubation Model (CIM) Natalie Nasseri

Presentation transcript:

Project Asha Category: Social Developmental Health Initiatives Lehar Iron Chusti: Fortified biscuit & snack PepsiCo & MART

Iron Fortified Biscuits & Puff Pepsi Asha Project Business Problem 7 out of 10 girls in AP (Age group 12– 18 years) are Anemic Challenge Reducing iron deficiency among girls in the age group of 12-16 years Solution Launch of affordable Iron fortified food products (snacks and biscuits) and offering those through a sustainable model Lehar Iron Chusti Iron Fortified Biscuits & Puff PepsiCo (c)MART

Strategy in Action Phase I: Creating Mass Awareness at Relevant congregation platforms (Govt. & Pvt. Schools class 6th – 10th , Skilling Centres etc.) Through “EDUTAINMENT” Phase II: Behavior Change Communication Targeting individual households in villages (specifically R1 & R2) to ensure continuity Female change agents ((ICDS worker, ASHA, SHG leader, NGO activist) Phase III: Last Mile Distribution Product availability to TG in villages >2k population linking to the company’s last leg of distribution system (c)MART

‘Sapno ki Shakti’ Scholarship Program Scholarships for Aspiring Girls Education @ Iron deficiency ‘Maa-Beti’ Diwas Active Engagement with Brand Celebrating Mother-Daughter Bond

Amplification and Scale 100% coverage- Guntur & Tenali towns & surrounding 84 villages 280 schools and 110 communities- directly contacted 75,000 girls (50% of TG population in intervention geography) BCC Agents appointed in all 84 villages- imparting education in 5,000 hhs Coverage of retail outlets in 83 villages through employment of local entrepreneurs 100% (c)MART

Success of Education program 3 Indicators of Behavior Change Pre and Post Comparison