May 5, 2004Slide 2 Team Organization
May 5, 2004Slide 3 Overview Define Goals, Objectives, Risks Product Components Prototype Components Testing Budget Schedule
May 5, 2004Slide 4 Societal Problem Defined Tire blowouts cause 23,000 crashes per year, including 535 fatal accidents, 66 percent of which can be attributed to low tire pressure, according to the National Highway Transportation Safety Administration. The NHTSA further states that the operators of 1 out of 3 vehicles are driving with low tire pressure and are unaware of the problem.
May 5, 2004Slide 5 Societal Impact
May 5, 2004Slide 6 Government Solution Transportation Recall Enhancement Accountability and Documentation Act (TREAD Act) Tire pressure monitoring – Section 13 Monitoring phased in October 2004 to October 2007
May 5, 2004Slide 7 Federal Mandates Issues Provisions for direct and indirect monitoring –Direct Monitoring is through sensors mounted inside the tire –Indirect monitoring is calculated by wheel rotation rates through the ABS system Mandate declared ineffective and must be rewritten for only direct monitoring *Detroit News
May 5, 2004Slide 8 Mandated Alert Levels
May 5, 2004Slide 9 Pressure is Critical *Bridgestone/Firestone
May 5, 2004Slide 10 Temperature is Critical *Bridgestone/Firestone
May 5, 2004Slide 11 Solution Description The OmnAuto system provides the capability to alert the driver of low pressure relative to temperature and maintains a history to spot potential dangerous trends.
May 5, 2004Slide 12 Product Goals Meet and exceed tire pressure monitoring mandate Will be the first pressure and temperature monitoring system with built in historical data Proof of concept SBIR funding for phase II Start production March 2005
May 5, 2004Slide 13 Product Objectives Integrate commercial temperature and pressure sensors Monitor conditions real-time Real-time processing of data Generating alarms real-time Store data at pre-determined time intervals Provide graphs of the data for further analysis
May 5, 2004Slide 14 Product Risks Loss of real time data capture - Proprietary CAN protocols Dependant upon properly functioning automobile RF interference Failure to meet the industrial standards or obtain QA certification
May 5, 2004Slide 15 OmnAuto TMS Solution
May 5, 2004Slide 16 OmnAuto TMS Dataflow
May 5, 2004Slide 17 OmnAuto TMS Solution
May 5, 2004Slide 18 Project Sensors
May 5, 2004Slide 19 Prototype Sensors
May 5, 2004Slide 20 Prototype Sensors
May 5, 2004Slide 21 Project Input
May 5, 2004Slide 22 Prototype Input
May 5, 2004Slide 23 Project Alarms
May 5, 2004Slide 24 Prototype Alarms
May 5, 2004Slide 25 Project Historical Output
May 5, 2004Slide 26 Prototype Historical Output
May 5, 2004Slide 27 Prototype Hardware
May 5, 2004Slide 28 Prototype Dataflow
May 5, 2004Slide 29 Testing
May 5, 2004Slide 30 Product Risks Loss of real time data capture - Proprietary CAN protocols Dependant upon properly functioning automobile RF interference Failure to meet the industrial standards or obtain QA certification
May 5, 2004Slide 31 Risks Mitigated Develop Protocols for one manufacturer, focused marketing System check every time ignition is turned on Unique sensor ID to only log data for the four sensors A well-developed project plan - to meet QS-9000 to ensure quality assurance.
May 5, 2004Slide 32 Team Structure
May 5, 2004Slide 33 Cost Per Unit Estimated Product Cost per Unit Sensors $ MB memory chip $ Processor Board/Chip $ Housing $ Display $ SD card $ 5.00 Total $187.00
May 5, 2004Slide 34 Phase II Cost Phase II - Prototype Administration $ 29, Overhead $114, Personnel $238, Materials & Consumables $ 54, Facilities $ 95, Total Cost $530,827.67
May 5, 2004Slide 35 Phase III Cost Phase III - Production Administration $ 128, Overhead $ 270, Personnel $ 547, Materials & Consumables $6,864, Facilities $ 110, Total Cost $7,919,500.00
May 5, 2004Slide 36 Profit Margin & Break Even FUNDING Total Production Phase 3 Cost$7,919, Cost per Unit $ Profit per Unit $ Sales Price per Unit $ Sales Units30,000 Production Units34,500 Total Sales$8,760, Total Product Cost$7,919, Profit/Loss$840, Market share for the profit0.750% Units sold for Breakeven27122 Cars needing sensor in 20064,000,000 Market Share to Break even0.68%
May 5, 2004Slide 37 Phase II Schedule Milestones MayJuneJulyAugSeptOctNovDecJanFeb Prototype Design x Prototype Hardware xx Prototype Software xxxxx Integrate Hardware & Software x Formal Testing xx Production Specification Complete x
May 5, 2004Slide 38 Conclusion Tires are not properly inflated Federal Mandate is not strong enough If data is available, safety will improve, both long and short term Correct Team, Correct Solution OmnAuto TMS will alert consumers to potentially dangerous conditions