Your Name Institution

You’re excited and motivated to be a part of this empowering campaign and want to share it with your colleagues, community. But how? GOAL KNOW YOUR MATERIAL FEEL CONFIDENT ABOUT YOUR ABILITY FEEL GOOD ABOUT YOUR APPEARANCE

YOUR MATERIAL Tool to help you get your audience to understand your message Tool to effectively message on ACA and 1,000,000 campaign Tool to efficiently disperse information you are wanting to convey Tool for “regrouping” your thoughts

GENERAL GUIDELINES PREPARATION SIMPLICITY ANSWERING QUESTIONS

What you could be thinking… “I’ve got to get the facts out there.” “How am I going to empower them at the end of my presentation and keep them engaged?” “I have to catch my audience.” HEART HEALTH MIND MONEY

*Putting yourself in your audiences’ shoes – YOU ARE PART OF THE COMMUNITY YOU ARE EMPOWERING Tailor your message.

BE AVAILABLE! BIO SHEET COMMITTED FOLLOW THROUGH FOLLOW UP WITH THOSE YOU HAVE REACHED

PREPARATION Prepare 3-4 ideas you want to convey o These are your “communication points” Make a list of questions and issues you anticipate being asked during a presentation o Use these issues to launch your “communication points” Have your best answers ready

The 3 “S” rule: short, simple, specific Most important point first Stay on topic An idea: Summarize, then elaborate Example: “Our organization believes in patients before profits, not profits before patients. Let me explain what I mean…” KEEP IT SIMPLE

DO’S AND DON’TS DO: DO think before you speak DO pause after complete statements DO sit in silence after you’re done answering questions. DO listen to folks responses, concerns, needs, etc. DO respond to negative questions with positive responses DO ALWAYS TELL THE TRUTH! Your credibility is crucial DO NOT: DO NOT get angry/argue with the “nay-sayers” in the audience. DO NOT/TRY NOT TO USE JARGON! ESPECIALLY MEDICAL/POLICY JARGON! DO NOT worry about formality. Remember, the ACA is personal to folks. Affects health, heart, mind, money. DO NOT stifle people’s creativity to change it up. DO NOT use phrasing such as “Like I said before” or “Like I explained earlier” DO NOT LIE! IF YOU DON’T KNOW, YOU DON’T KNOW, but you will be willing to find out.

THE “QUESTION TRAP” Either/Or: When answer isn’t “black and white” – SAY SO! CORRECT INCORRECT INFORMATION IMMEDIATELY You don’t need to answer the hypotheticals Help reassure folks that they have the information they need or they will definitely get help to find the answers by DFA

SO, LET’S TALK! THINGS TO KEEP IN MIND: 1.PITCH 1.RATE 1.ARTICULATION REMEMBER, THE IMPACT OF YOUR SPOKEN MESSAGE DEPENDS ON HOW YOU SAY IT

APPEARANCE IS EVERYTHING CLOTHES (Wear what fits the setting) JEWELRY MAKE-UP ENTHUSIASM! SMILE! BODY LANGUAGE OTHER STUFF

REMEMBER, THE IMPACT OF YOUR MESSAGE DEPENDS ON HOW YOU SAY IT

THE “BE” ATTITUDES 1.BE PREPARED 2.BE POSITIVE! 3.BE HONEST! 4.BE BRIEF! 5.BE YOURSELF! 6.BE ENERGETIC! 7.BE FOCUSED 8.BE COMFORTABLE, CONFIDENT, AND TAKE CHARGE MOST IMPORTANTLY, HAVE FUN!!!!!

THANK YOU!!!