1 PIKA Technologies’ fully customizable PBX Platform

2 Agenda PIKA Corporate Overview PIKA WARP Appliance - primer Introducing WARP Enterprise PBX Platform “PC + Boards” vs. Appliance Getting More Information and who to contact

How many people here are familiar with PIKA Technologies? 2. 2.How many people here are familiar with the Warp Appliance? 3. 3.How many people have actually used the Warp? Are any of you struggling with our PADS SDK? 4. 4.How many of you are using FreePBX as your GUI? 5. 5.Any Trixbox CE users? First, some questions …..

4 PIKA Overview 22+ years in telephony hardware Primary business is CT Cards Head Office: Ottawa, Canada WARP product was designed with input from our Customers 120+ developers worldwide working with WARP appliance today including: IP PBX developers IVR developers Gateway developers Logging developers Cable Companies Service providers STRONG focus on quality and customer service

5 “Purpose-Built” Telephony Platform Flexible port options – SIP, FXO, ISDN-BRI, FXS Ideal for Asterisk ® /FreePBX ® ; also for Linux Developers Small form factor, low power (1/18 th ), greener Targeted for SMB deployments Reliable with Solid State components True Alternative to PC + Voice Cards Pika Technologies, Inc. - Confidential PIKA WARP Appliance - Primer

6 Analog stn module 4 port FXS + PFT Analog trunk 4 port FX0 + PFT 2 x BRI (4 channels) Connectors and Ports 2 x GSM Port (in development ) RS232/Serial (programming) Intelligent Fan Power Cable USB Ethernet (10/100) FXS Port Audio Out In SD Card

7 What is WARP Enterprise & why did we introduce it? or =+ Asterisk + FreePBX FAX + Market Leading FAX Support + VoIP LCM + other add-ons +.. Simply: A Higher Level of Enablement Benefits new and existing WARP customers Eliminates routine development Get to market quicker Offers you a road-map of add-on functionality Lets you focus on your differentiation Offers PC Developers a true alternative H/W Platform!

8 Hardware Alternatives Add Asterisk + GUI Base Product Market Ready Solution Warp for Asterisk / Linux (SDK) Start / ProcureDevelop Base product ResultDevelopDifferentiationResult Integrate, deal with churn*, add Asterisk + GUI Base Product Market Ready Solution PC + Voice Card Market Ready Solution WARP ENTERPRISE H/W + S/W (PBX + GUI) PADS (SDK)

9 VAR/System-Integrator/Operators Integrate (H/W & S/W) systems for your customers Technical capability and knowledge of Asterisk but perhaps not C code Likey have capabilities in Web development and PHP coding Have a higher expectations of support Technical capability at the configuration and programming level C Programmer Engineering focused - very technical Comfortable to write in C or other Comfortable with Linux environment Possible Embedded experience Comfortable with SDKs (eg. PADS) Contribute to open source s/w Comfortable with forum-type support Low Level Developer High Level Developer What type of Developer are you?

10 Reduces overall product cost Minimized hardware/component lifecycle churn when compared to PC + boards Simplified procurement and minimized inventory System integration done for you (PC + cards/drivers + software pre-loaded) Single H/W vendor eliminates finger pointing Increased reliability with solid state components (no hard drive) Asterisk and FreePBX pre-loaded on the PIKA WARP appliance

11 Customization to promote your company/ product name/image Unique programmable LCD user interface facilitates quick installation (IP address) Purpose built telephony hardware Power Fail Transfer ports MOH/Paging ports 1 standard FXS port

12 Features and Applications Standard Asterisk 1.4 features Optional VoIP Lifecycle Management (QOS) Broadsoft/Packet Island Tested and integrated on WARP Enterprise (license required) Other add-on’s in development: Microsoft Outlook Integration Presence client (Flash Operator Panel - FOP2) Phone auto provisioning (Aastra) …. Common Features Automated Attendant Conference Bridging Call Monitoring Call Parking Call Queuing Call Waiting Call Transfer Database Integration Dial by Name Music on Hold Time Conditions and Grouping 911 Calling Voice Mail to Day/Night Control CDR Reports Common Features Automated Attendant Conference Bridging Call Monitoring Call Parking Call Queuing Call Waiting Call Transfer Database Integration Dial by Name Music on Hold Time Conditions and Grouping 911 Calling Voice Mail to Day/Night Control CDR Reports Group Features Custom Inbound Routing Call Groups Call Queues Announcements System Recordings Music on Hold Groups Device Inventory PIN Codes Incoming Fax Detection Conference Calling Remote Office Group Features Custom Inbound Routing Call Groups Call Queues Announcements System Recordings Music on Hold Groups Device Inventory PIN Codes Incoming Fax Detection Conference Calling Remote Office User Features Call Fwd Busy, N/A, Always Call Hold/Transfer Call Join, Conference Call Parking Control Last Number Redial Online Voice Mail Retrieval Voice Mail to Do Not Disturb Speed Dial Black List (Call Screening) Call Recording Call Waiting Call Presence User Features Call Fwd Busy, N/A, Always Call Hold/Transfer Call Join, Conference Call Parking Control Last Number Redial Online Voice Mail Retrieval Voice Mail to Do Not Disturb Speed Dial Black List (Call Screening) Call Recording Call Waiting Call Presence

13 Software is LAMPA Based (L) WARP Linux Distro (based on std core kernel ) (A) Lighttpd (Apache light) (M) Mysql (P) Php, Perl (A) Asterisk , FreePBX Warp Enterprise Components

14 Get Up and running in < 30 minutes! Simply download the image, install & configure Download 6 files onto USB stick Insert the USB into Warp Power up the unit and wait ~20 minutes Warp is now running Asterisk + the FreePBX GUI Connect to local network Tap once on screen button to get IP address (benefit of LCD) Enter IP address in web browser to access FreePBX log-in screen Have a WARP already?

15 Customization: Promote YOUR Brand Chassis branding

16 Customization: Promote YOUR Brand Front panel - paper template - LCD INSERT COMPANY NAME HERE

17 Customization: Promote YOUR Brand Configuration GUI Customize your GUI using PHP and Stylesheets (CSS)Customize your GUI using PHP and Stylesheets (CSS) Add your company/product name/imagesAdd your company/product name/images Modify the look and feelModify the look and feel Add functionality (eg. “Live Person”Add functionality (eg. “Live Person”

18 Recapping the benefits: Quick time to market with Asterisk and FreePBX pre- installed Software integration done for you Benefit from the flexibility and customization of the traditional Warp platform For existing WARP users, less routine development required Eliminate PC churn costs when compared to PC + cards Purpose-built, stable, solid state telephony appliance MOH / Paging (audio in/out ports) Power Fail Transfer

19 Recapping the benefits: Minimize hardware and driver integration costs when compared to PC + boards Increased Reliability – solid state memory, no hard drives Easily brandable – promote your business Flexibility: multiple connectivity options SIP/FXO/FXS/BRI and GSM (future)

20 PIKA Corporate - Web Site PIKA Corporate - Web Site PIKA Corporate - Forum PIKA Corporate - Forum Warp Xtra – Community Site Warp Xtra – Community Site Warp Xtra - Forum Warp Xtra - Forum Twitter Twitter Need more information?

21 General Description, Technical Details and Getting Started Guide: Forum Discussion and support: If you wish to brand the GUI, follow the instructions at Training video “How to build FreePBX for the WARP” at There are also an ever growing source of how-to videos and blogs on compiling, flashing, using this image on WARP Xtra: Dedicated thread on the forum where discussion topics are regularly addressed: If you need technical support, please Shawn Karow at If you like to Twitter, you can follow Shawn on skar_pikawarp Need more information? Some Examples.

22 Backup slides

23 Introducing WARP the appliance PIKA WARP the Appliance is a small, low cost development platform that can be used to deploy telephony based applications using Linux and/or Asterisk/FreePBX in small office/home office (SOHO) and small/medium Enterprise (SME) markets. Unlike typical PC + board alternatives, the appliance eliminates hardware and software integration issues in a reliable, solid state and brandable form factor and includes traditional hardware based telephony features

24 02/09/2015 Pika Technologies, Inc. - Confidential 24 Features The only embedded customizable platform!The only embedded customizable platform! Pre-installed default Asterisk config files Audio line-in/line-out (music on hold / paging) One standard FXS port Support for FXO/FXS/BRI/GSM modules Power fail transfer ports Fully customizable – easily private labeled Cross-compile environment with top-level GUI Dynamic thermal management (fan) Solid-state / no hard drive Platform with Open Development Environment Desk mount/stackable or wall mountable Compact ready-for-market form factor Regularity Approvals: North American telecoms and safety (FCC/UL/CSA) European Union (CE) Processor Embedded AMCC Power PC 440EP, 533MHz, 1,200 mips Supports floating point and MMUMemory Internal flash – 256 MB Internal RAM – 256 MB External SD flash Voice mail Prompts Configuration files Custom settingsCapacities 40 VoIP end points 6 trunks 1 standard FXS port in every unit Up to 8 additional FXS ports Up to 8 FXO ports Up to 4 ports/8 channels BRI GSM trunk modules (future) Green Friendly Uses 18 times less energy than a PC with boards 10 times less end-of-life disposal space RoHS compliant; 100% lead free enviro-safe paint outer packaging is 100% recycled materials Warp - Features and Capabilities Display Liquid crystal (LCD) 2 x 20 character programmable Backlit Invertible for wall mounting API controlled Toggle button Changes LCD display

25 PC + Cards versus Appliance Component churn – every 9 (?) months results in increased procurement /integration/testing costs Purpose built, stable telephony platform Greater integration effort (cards & drivers, choosing components and building PC) Integration done by PIKA (expansion modules, Linux/Asterisk/FreePBX) Stigma: PC not as reliable as a proprietary PBX Purpose built for telephony, solid state, more reliable Large in size – greater power requirements Small in size – low power requirements

26 Out of the Box, Warp Enterprise includes these common PBX features: Common Features Automated Attendant Conference Bridging Call Monitoring Call Parking Call Queuing Call Waiting Call Transfer Database Integration Dial by Name Music on Hold Time Conditions and Grouping 911 Calling Voice Mail to Day/Night Control CDR Reports Common Features Automated Attendant Conference Bridging Call Monitoring Call Parking Call Queuing Call Waiting Call Transfer Database Integration Dial by Name Music on Hold Time Conditions and Grouping 911 Calling Voice Mail to Day/Night Control CDR Reports Group Features Custom Inbound Routing Call Groups Call Queues Announcements System Recordings Music on Hold Groups Device Inventory PIN Codes Incoming Fax Detection Conference Calling Remote Office Group Features Custom Inbound Routing Call Groups Call Queues Announcements System Recordings Music on Hold Groups Device Inventory PIN Codes Incoming Fax Detection Conference Calling Remote Office User Features Call Fwd Busy, N/A, Always Call Hold/Transfer Call Join, Conference Call Parking Control Last Number Redial Online Voice Mail Retrieval Voice Mail to Do Not Disturb Speed Dial Black List (Call Screening) Call Recording Call Waiting Call Presence User Features Call Fwd Busy, N/A, Always Call Hold/Transfer Call Join, Conference Call Parking Control Last Number Redial Online Voice Mail Retrieval Voice Mail to Do Not Disturb Speed Dial Black List (Call Screening) Call Recording Call Waiting Call Presence

27 Green Friendly Uses 18 times less energy than a PC with boards power supply – low power usage 20 w = 175 kwh per year versus 350 w / 3000 kwh per year for PC with boards 10 times less end-of-life disposal space 100% lead free enviro-safe paint outer packaging is 100% recycled materials

28 Branding can easily be accomplished using web design development resources. PHP programming work can change the complete look and feel of the GUI to make it your own Optionally – PIKA can do it for you Branding can easily be accomplished using web design development resources. PHP programming work can change the complete look and feel of the GUI to make it your own Optionally – PIKA can do it for you Customizing ….. 1. Chassis Label LCD Display Configuration GUI 3. …what ever and how ever you want it here………….. …what ever and how ever you want it here………….. …what ever and how ever you want it here………….. …what ever and how ever you want it here…………..