1 Introduction to Benefit Corporations Elizabeth K. Babson Drinker Biddle & Reath LLP One Logan Square Philadelphia, PA (215)
2 Purpose shall create general public benefit (defined as “a material positive impact on society and the environment, as measured by a third party standard”) may create specific public benefit (defined by the company as a specific intent of the company; does not supersede creating general public benefit) Accountability directors and officers shall consider effect of decisions on stakeholders shareholders and directors have right of action (no third parties) Transparency publish annual Benefit Report in accordance with independent, transparent, third- party standards for defining, reporting, and assessing social and environmental performance must distribute Benefit Report to all shareholders and make available on website
3 The Context 60 million conscious consumers $2.7 trillion available from socially responsible investors 100,000+ social entrepreneurs and sustainable businesses The Problem Current corporate law lacks the framework to fully support businesses focused on sustainability and social impact No standards to distinguish good companies from good marketing The Opportunity 20 th Century 21 st Century Shareholder corporation Stakeholder Corporations (maximizes shareholder value) (creates social and shareholder value) The Need Support high-impact entrepreneurs
4 The three founders of B Lab were college classmates at Stanford and two of them were DBR clients while principals in And1.
5 The nonprofit behind the legislation > B Lab > Three interrelated initiatives: – Building a community of Certified B Corporations to make it easier for all of us to tell the difference between “good companies” and just good marketing – Accelerating the growth of the impact investing asset class through use of B Lab’s GIIRS Ratings & Analytics by institutional investors – Promoting legislation creating a new corporate form that meets higher standards of purpose, accountability and transparency. > DBR’s pro bono work
6 important note benefit corporation ≠
7 a little history, first, by way of introduction
8
9 the corporation is a medieval construct that has evolved to serve the needs of society – the oldest existing stock corporation is Stora Enso, a Swedish mining company oldest share dates to 1288 royal charter was a method of allocating shares/right to use mining equipment – Beretta was established in 1526 and has been owned by the same family continuously since then
10 corporations were the agents of empire in the Age of Exploration: – agent of monarchy - monarchs bestowed royal charters/monopoly – extended European Empires in the 1400s to 1700s – allowed financing beyond the limits of royal treasuries – monarchs were external conscience and source of capital to avoid creating political and economic rival – e.g., Hudson’s Bay Company controlled 15% of North American landmass
11 the power to charter corporations was transferred from monarchs to government bodies in the Age of Enlightenment: – divine right of kings debunked – European monarchies diffused authority to charter corporations to legislative and administrative bodies – legislature became the de facto external conscience with power to revoke charter
12 America inherited English common law and concept of a corporation in 1776: – Framers of Constitution feared power of corporations – creating corporation required an act of legislature – thus legislature as external conscience – many checks and balances to power of corporations: personal liability for debts and actions often limited to terms of years – very few in America before 1800
13 first widespread use of corporations in America came during the Age of Westward Expansion when they were used to organize public utilities such as: – bridge – canal – ice – mining – railroad – sewer – street railway – telegraph – turnpike
14 the corporation became the agent of the Age of Industry in the later 1800s as the checks and balances of an external legislative conscience were removed: – free incorporation – limitations on state power to revoke charter – adoption of concept of limited liability for officers, directors and shareholders – courts impose common law of fiduciary duties upon directors to prevent abuse by directors of shareholders
15 20 th Century Corporation – Shareholder Primacy “A business corporation is organized and carried on primarily for the profit of the stockholders. The powers of the directors are to be employed for that end.” - Dodge v. Ford (Mich. 1919)
16 “There is one and only one social responsibility of business – to use its resources and engage in activities designed to increase its profits so long as it stays within the rules of the game.”
17 > By law or custom, businesses feel they must maximize profits > Corporate statutory law may allow for a company to alter traditional purpose in its articles, but there is no case law testing the application of this approach > On the other hand, there is developed case law regarding fiduciary duties as they are commonly understood: in the context of shareholder primacy
18 “Directors cannot defend a business strategy that openly eschews stockholder wealth maximization.” - ebay v. Newmark, Sept. 2010
19 Age of Exploration Age of Enlightenment Age of Westward Expansion Age of Industry ?? Age of Sustainability ??
20 the current story begins almost 30 years ago
21 Constituency Statutes
22 since the adoption of the Pennsylvania constituencies statute, 30 some states have adopted similar statutes some states, such as Maryland and Missouri, limit the application of their constituency statutes just to situations involving a change of control: for example, a Maryland corporation may include in its charter: “A provision that allows the board of directors, in considering a potential acquisition of control of the corporation, to consider the effect of the potential acquisition of control on: ”(i) Stockholders, employees, suppliers, customers, and creditors of the corporation; and ”(ii) Communities in which offices or other establishments of the corporation are located.”
23 the great irony behind these issues Constituency statutes were purely discretionary. Their purpose was simply to provide excuses to reject hostile takeovers.
24 The consideration of other interests is becoming prevalent. What began as a purely self-interested protection of management has become the basis for an outward focus on the interests of others.
25 Benefit Corporations
26 Purpose shall create general public benefit (defined as “a material positive impact on society and the environment, as measured by a third party standard”) may create specific public benefit (defined by the company as a specific intent of the company; does not supersede creating general public benefit) Accountability directors and officers shall consider effect of decisions on stakeholders shareholders and directors have right of action (no third parties) Transparency publish annual Benefit Report in accordance with independent, transparent, third- party standards for defining, reporting, and assessing social and environmental performance must distribute Benefit Report to all shareholders and make available on website
27 Purpose one of the purposes of a benefit corporation is to create general public benefit –material positive impact on society and the environment, taken as a whole, assessed against a third-party standard, from the business and operations of a benefit corporation corporation may also elect to create specific public benefits creation of public benefit is defined as being in the best interests of the corporation
28 directors MUST consider the interests of certain constituencies – although the weight to be given those interests is not prescribed –shareholders of the corporation –employees and workforce of the corporation, subsidiaries and suppliers –customers to the extent they are beneficiaries of the public benefit purposes of the corporation –community and societal considerations –local and global environment –long-term and short-term interests, including the possibility that those interests may be best served by the continued independence of the corporation Officers must also consider these interests in certain situations Accountability
29 some states provide for the election of a “benefit director” –must be independent –must prepare an annual evaluation of the corporation’s performance, which must be included in the annual benefit report some states also provide for a “benefit officer” –will be responsible for preparing the annual benefit report –will have other duties assigned by the board
30 Benefit enforcement proceeding –Shareholders and directors have standing No personal liability for monetary damages for failure to create general public benefit No duty to beneficiary of general public benefit (i.e. other constituencies may not sue or bring claims) No personal liability (same as corporate law, but automatic application) Relief under the statute is likely to be equitable rather than monetary Liability and Enforcement
31 A major concern when designing the statute was to avoid “greenwashing”: public benefit must be measured by an independent third-party standard directors are free to choose the standard
32 corporation must prepare an annual benefit report on its creation of public benefit Report must be given to the shareholders and posted on the public portion, if any, of the corporation’s website Assessment must be against an independent, transparent third-party standard –E.g. B Impact Assessment, Green Plus, Sustainability Quotient Transparency
33 Description of: –The ways in which the company pursued general public benefit and the extent to which it was created –Any circumstances that hindered the creation of general or specific public benefit –The process and rationale for selecting the third party standard used to prepare the report An assessment of the overall social and environmental performance of the benefit corporation against a third-party standard Name and address of benefit director and officer and compensation of directors (in their capacity as such) during the year Name of 5% or more owners Statement of benefit director re: compliance with duties Statement of connection of relationship between a director or officer and the third party standards provider Contents of Benefit Report
34 a few technical issues Provisions of corporate code apply, except where the benefit corporation statute provides a different rule elections in/out of benefit corporation status articles must contain a statement that the corporation is a benefit corporation 2/3 super majority vote usually required dissenters rights available in some states
35 Significant momentum: 23 Passed since 2010 including Delaware, New York, and California Others Introduced (CT, FL, NH, etc.) Additional states aligning for 2015/2016 Floor Votes: 91% approval on all floor votes 23 Unanimous Votes Why? 100% voluntary No regulations No cost Market-based A national movement with broad support from entrepreneurs, investors and legal experts; bi-partisan policy support
36 23 laws passed
37 Five years from now, ten years from now, we’ll look back and say this was the start of the revolution. The current system doesn’t work – this is the future.” Yvon Chouinard, Patagonia Are Businesses Registering as Benefit Corporations? On the first day in CA 13 in NY 17 in DE 32 in OR
38 Who are the benefit corporations? Ventura, CA 1300 Employees Apparel and Outdoor Wear Company Pioneer in organic and PCR textiles Founded 1% for the Planet Leader in supply chain transparency Yonkers, NY 55 Employees Baked Goods Open hiring policy = opportunities for individuals with barriers to employment 100% profits to community development 100% facilities LEED Certified Hyattesville, MD 10 Employees Eco Friendly Pet Store Organic, humane, and local food Partnered with animal welfare orgs 100% Renewable Energy
39 Creates supportive legal framework for high-impact entrepreneurs – and promoting a new kind of business Why does all this matter?
40 Why does all this matter? Creates supportive legal framework for high-impact entrepreneurs – and promoting a new kind of business
Benefit Corporations | June 21, 2012 Why companies are becoming benefit corporations For mission-driven companies, benefit corp > Provides clarity to directors > Offers legal protection to directors and officers > Helps maintain mission over time > Creates accountability to be a good company
Benefit Corporations | June 21, 2012 two themes to reflect on mission profit
Benefit Corporations | June 21, 2012 what is the mission? charitable focus? constituencies focus? a combination?
44 What resources are available? Business and legal FAQ Listing of known benefit corporations Guidance for Directors Information on available third party standards Model Legislation and State by state analysis Publications White Paper Lexis Corporate Attorney’s Practice Guide William Mitchell Law Review Article Bloomberg/BNA Online portfolio (2013) Template documents
45 Drinker Biddle & Reath LLP One Logan Square 18th and Cherry Streets Philadelphia, PA (215) (215) fax CALIFORNIA | DELAWARE | ILLINOIS | NEW JERSEY NEW YORK | PENNSYLVANIA | WASHINGTON DC | WISCONSIN © 2012 Drinker Biddle & Reath LLP | All rights reserved. A Delaware limited liability partnership Elizabeth K. Babson (215)