© 2008 Eyeblaster. All rights reserved v1.3

© 2008 Eyeblaster. All rights reserved Innovation Demos Sidekick Banner Eyeblaster TV Dimensional Banner MSN Messenger Today Mobile in Banner Talkback & Talkback Expert Panel Contextual Optimization Picture Upload in Banner Maps in Banner Video Encoding (HD) Widgets Games in Banner

© 2008 Eyeblaster. All rights reserved New Format with Added Punch! Sidekick User initiated Reveals 'hidden' microsite in the margin of the page Publisher benefits from retaining user on their page Easily adopted by publishers The latest ad unit innovation exclusively from Eyeblaster

© 2008 Eyeblaster. All rights reserved Sidekick

© 2008 Eyeblaster. All rights reserved From Screen to Monitor Eyeblaster TV Quickly & easily move broadcast assets from screen to monitor Coordinated cross-channel brand presence Simply a show-stopper when combined with full-screen HD Video Outstanding engagement measured with Eyeblaster's comprehensive reporting Claim a slice of the Broadcast budget pie by easily transitioning your brands’ TV spots to the web.

© 2008 Eyeblaster. All rights reserved More demos © 2008 Eyeblaster. All rights reserved Eyeblaster TV

© 2008 Eyeblaster. All rights reserved Add Dimensions to Your Brand Dimensional Banners Knock-Your-Socks-Off, Cutting Edge User Experience! Create highly engaging brand environments that demand user interaction Strong brand association with industry innovation Combine with site takeovers for amazing results Immerse your brand in realistic 3D environments powered by the PaperVision 3D engine

© 2008 Eyeblaster. All rights reserved Dimensional Banners

© 2008 Eyeblaster. All rights reserved Start Today with Your Brand MSN Messenger Today Asssociate your brand with targeted content that is valuable and highly relevant Grab users attention at the beginning of their online session Great for brands with international reach Access up to 283 million users a month with 4 new users every second Encourage Word-of Mouth Deliver your brand message on the world’s most widely used messaging service

© 2008 Eyeblaster. All rights reserved MSN Messenger Today

© 2008 Eyeblaster. All rights reserved Put The Brand in the Palm of their Hands Mobile in Banner Engaged users opt-in by submitting mobile number in banners SMS messages guide users to conversion Sweeten the brand message with offers of Ringtones, Sweepstakes, Coupons etc.. Easily integrate offline channels Eyeblaster makes it easy Integrate channels by pushing brand messages to the 3 rd screen with mobile features in your display campaign

© 2008 Eyeblaster. All rights reserved Mobile in Banner Note: Demos are fully functioning in North America

© 2008 Eyeblaster. All rights reserved Get Them Chatting About the Brand Talkback & Talkback Expert Panel Moderated or unmoderated Great for product launches Users engage experts or each other Create a brand-centric social experience Couple with site takeovers for amazing results Engage users in real-time conversations within a familiar social format — CHAT! Build community and demonstrate that the brand is listening

© 2008 Eyeblaster. All rights reserved Talkback & Talkback Expert Panel

© 2008 Eyeblaster. All rights reserved Eyeblaster’s industry-leading rich media and mash-up technology puts your brand message where users are most available Put the Brand Message in Context Contextual Optimization Engage users by interacting with relevant information on the current page Repurpose valuable information and assets available elsewhere on the Web Make associations between brand message and information deemed valuable by user Enhance brand message's timeliness and context

© 2008 Eyeblaster. All rights reserved Contextual Optimization

© 2008 Eyeblaster. All rights reserved Let Users Lay Claim to the Brand Picture Upload in Banner Easily upload user-generated assets into banner and campaign Extend brand interaction Create personalized brand experience and community Great with social networks and widget distribution Combine with "Contact Me" and data collection for even better results Users engage and take ownership by personalizing the brand message with their own photographs and content

© 2008 Eyeblaster. All rights reserved Picture in Banner

© 2008 Eyeblaster. All rights reserved Map to Conversion Maps in Banner Find locations based on ZIP codes or automatically using IP address Reduces users’ need to do further research on brand Shortens the path to conversion Combine with "Contact Me" and data collection for even better results Shorten users’ path to conversion by making it easy to find you with a tool they already use

© 2008 Eyeblaster. All rights reserved Maps in Banner

© 2008 Eyeblaster. All rights reserved Nothing Grabs Eyeballs Like Video Encode it yourself or let Eyeblaster do it for you. Quickly and easily add high-quality video to all your campaigns Eyeblaster knows video High-Quality video encoding is available via Eyeblaster Workshop Get eye-popping HD video in MP4 format using H.264 codec with Eyeblaster Video Optimization Service Expert consultation and best practices Full screen HD: There’s no other way to view movie trailers online!

© 2008 Eyeblaster. All rights reserved High Definition Video Encoding

© 2008 Eyeblaster. All rights reserved Spread the Word! Widgets Integrated data through Eyeblaster Analytics A Widget element can be posted from the ads to any of the social networks and be shared among friends Spread your brand message virally Great way to make a campaign multi-channel Widgets allow users to opt in and spread your brand message virally, taking advantage of the social nature of the web

© 2008 Eyeblaster. All rights reserved Widgets

© 2008 Eyeblaster. All rights reserved Play to Win Games in Banner Effective ad format for all industries Longer user interactions Fun brand associations Works well with social networks and widget distribution Single and Multi-User interactive games in rich media ads catch users attention and keeps them engaged with your brand message

© 2008 Eyeblaster. All rights reserved Games in Banner