Consumption Data Through September 8, 2007. Category Review Total Direct ( Selected Brands ) SPINS Data X-WF Week Ending 09-08-07.

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Presentation transcript:

Consumption Data Through September 8, 2007

Category Review Total Direct ( Selected Brands ) SPINS Data X-WF Week Ending

Category Review Zia is ranked eighth in the overall skin care category in the latest 12 week period. Skin Care SPINS Data X-WF Week Ending

Category Review Zia Vs Category - Skin Care Zia is declining 8.6% in total dollar sales in the latest 12 weeks. The total Skin Care category is up 11.8% in the latest 12 weeks vs. YAG. SPINS Data X-WF Week Ending

Category Review Ultimates Total Ultimates sales are down 14.3% in the latest 12 weeks, versus a decline of 20.3% in the latest 52 weeks. SPINS Data X-WF Week Ending

Category Review Basics Total Basics sales are down 29.0% in the latest 12 weeks, versus a decline of 17.6% in the latest 52 weeks. SPINS Data X-WF Week Ending

Category Review Treatment Total Treatment sales are down 22.3% in the latest 12 weeks, versus a decline of 20.8% in the latest 52 weeks. SPINS Data X-WF Week Ending

Category Review Brilliance Brilliance has sold $393,607 in dollars, and 10,567 in units for the current 52 weeks. SPINS Data X-WF Week Ending