Week 6 – Unit 12: Strategy Quote of the Week –Strategies are okayed in boardrooms that even a child would say are bound to fail. The problem is, there is never a child in the boardroom. - Victor Palmieri, Italian turnaround expert

Week 6 – Unit 12: Strategy Definition of Money – –

Week 6 – Unit 12: Strategy Discussion - Starting Up –Define Strategy –Discuss who should be involved in »Exercise A »Exercise B

Week 6 – Unit 12: Strategy Discussion - Additional Resources –Wall Street Journal's site for entrepreneurs Articles on strategies for growing a business – –Entreworld (designed for as a resource for entrepreneurs) provides excellent introductions to a variety of business and management topics

Week 6 – Unit 12: Strategy Discussion - Additional Resources –Entreworld Useful articles on strategic alliances for growing a business – ceshttp://entreworld.lycos.com/Default.cfm?Topic=Strategic+Allian ces Practical examples from real companies –"Choosing Strategic Partners That Really Partner“ » 8http://entreworld.lycos.com/Perspectives.cfm?ArticleID=11 8 –"The Art of Effective Alliances“ » 5http://entreworld.lycos.com/Perspectives.cfm?ArticleID=11 5

Week 6 – Unit 12: Strategy Language Review – Vocabulary: Different strategies –Takeover –Joint venture –Merger –Alliance »Exercise A Business in Brief Glaxo buys 80% stake in Polish drug group Canal Plus & Pathe in film distribution link Elf pays $528m to take 5% stake in Russian group »Exercise B & C

Week 6 – Unit 12: Strategy Discussion - Mission statements –Advantages –Disadvantages –Agree or disagree »Exercise A »Exercise B –Newcastle United plc –Glaxo Wellcome –Pret a Manger »Exercise C

Week 6 – Unit 12: Strategy Texts - Reading: Company mergers –An interview with CEO Cisco Systems The advantages & disadvantages of a merger »Exercise A »Exercise B »Exercise C »Exercise D