SELECTIVITY: A User-Centric Content Management by Alban M. Kojima University of Pennsylvania

SELECTIVITY : Definition A process of content management in which the librarian is empowered to exercise his/her subject expertise as well as bibliographic acumen to decide upon qualitative resources that induce user satisfaction by meeting the academic needs of immediate local users and institutional programs.

COLLECTION DEVELOPMENT Subject identification Resource acquisition Resource preservation

COLLECTION MANAGEMENT Subject identification | Resource acquisition | Resource preservation + Policy development | Collection assessment | Budget distribution | Use/user studies | other administrative components

CONTENT MANAGEMENT All of the functions defined in Collection Development AND Collection Management + Shift from resource taxonomy to intellectual content

CONTENT: Definition Ideational attributes (concepts, ideas, data, and so forth) contained in any tangible or intangible means that helps to interpret and/or determine the significance of academic communication

CORE QUESTIONS Collection Development/Management What medium do we want for our users? Content Management What content do we want for our users?

QUALITY Donald Riggs Quality is the rail on which the train runs Paul Mosher Quality is the utility or benefit of library collections to library patrons, their needs and works, and to institutional programs

USER-LIBRARIAN INTERACTION PHASE-1 User interpretation/contextualization of information components PHASE-2 Librarian’s binary interpretation User’s contextualization of information components Relevant intellectual contents expressed in various media and formats PHASE-3 Integration of Phases 1 and 2 to bring about a well-focused set of content options for the user

ELECTRONIC RESOURCES Capacity for quantity Superb accessibility Continuation of technological advancement Lack of reliability Lack of retainability Lack of archival technologies

PRINT RESOURCES Seasoned and unique viability rooted in the system of academic communication Enormous in quantity Continuous upgrade of quality is mandatory Suggested deployment of: Coordinated topical relevance in selection Evaluative pruning

COORDINATED TOPICAL RELEVANCE Example Biographical studies of political figures in diplomatic history of Japan from 1912 to 1945 (1)Comprehensive Term---Japanese history (2)Defining Term---Diplomatic history of Japan (3)Delimiting Term---From 1912 to 1945 (4)Primary Target Term---Political figures (5)Secondary Target Term---Biographical studies

PRUNING INTUITIVE Based upon librarian’s assumption EVALUATIVE Based upon criteria

CONCLUSION ULTIMATE GOAL User satisfaction METHOD Content management built upon user-librarian interaction CORNERSTONE Selectivity

Contact: Alban M. Kojima