COMM 3353: Communication Web Technologies I Chapter 5: News and Sports on the Web Chapter 5: News and Sports on the Web

News and Sports on the Web  News on the Web  News Sources  Delivering News on the Web  History of News Delivery  News on the Web  News Sources  Delivering News on the Web  History of News Delivery

News on the Web  The WWW has opened the door to new methods of news distribution.  Web technology has paved the way for 24- Hour, personalized news reports delivered directly to PCs.  Web News bridges the “time-delivery” gap created by conventional printed news delivery.  The WWW has opened the door to new methods of news distribution.  Web technology has paved the way for 24- Hour, personalized news reports delivered directly to PCs.  Web News bridges the “time-delivery” gap created by conventional printed news delivery.

News on the Web, Continued…  Electronically delivered news has one fundamental advantage over printed media: It’s available NOW!  Newspapers, Magazines, and other classical print methods have production deadlines and schedules which are strictly enforced.  The Web almost negates that entire process through the idea of “Information-on-Demand.”  Ex. Weather.com vs. The Weather Channel  Local Forecast  Electronically delivered news has one fundamental advantage over printed media: It’s available NOW!  Newspapers, Magazines, and other classical print methods have production deadlines and schedules which are strictly enforced.  The Web almost negates that entire process through the idea of “Information-on-Demand.”  Ex. Weather.com vs. The Weather Channel  Local Forecast

 With Web and Push Technologies, we have immediate access to most of today’s news reporting agencies and their top stories.  Push Technology: Special online software that delivers Web Information, initiated on the Server side, rather than by the client (user).  With Web and Push Technologies, we have immediate access to most of today’s news reporting agencies and their top stories.  Push Technology: Special online software that delivers Web Information, initiated on the Server side, rather than by the client (user). News on the Web, Continued…

News Sources  Traditional Models of Mass Communication  A composite of:  Source / Sender  Medium / Channel  Receiver / Audience  Traditional Models of Mass Communication  A composite of:  Source / Sender  Medium / Channel  Receiver / Audience “Gatekeepers”“Receiver” “Sender”

News Sources, Continued...  When it comes to “Source,” The traditional model has been tainted by technology and, because of the Web, is no longer valid in today’s society.  Viewer perception of “Source” is vital to the credibility of a news story  News Anchor Phenomena  Story believability based on the “friend” principle.  But…the news agency itself is seen as distrustful.  When it comes to “Source,” The traditional model has been tainted by technology and, because of the Web, is no longer valid in today’s society.  Viewer perception of “Source” is vital to the credibility of a news story  News Anchor Phenomena  Story believability based on the “friend” principle.  But…the news agency itself is seen as distrustful.

 The Web is certainly no exception when it comes to believability...  In addition to the “News Editor” who typically manages site content, the Web offers three additional news sources:  Technology  The Individual  Other users  The Web is certainly no exception when it comes to believability...  In addition to the “News Editor” who typically manages site content, the Web offers three additional news sources:  Technology  The Individual  Other users News Sources, Continued...

 Definition of typical Web sources:  Technology: increased choices, interactivity, and advanced features which can be viewed as a source of news.  Individuals: receivers of news sources who, in turn, pass that news on to other people become unintentional sources.  Other Users: receiving news from other users can sometimes appear more credible than that which is received through the normal channels.  Definition of typical Web sources:  Technology: increased choices, interactivity, and advanced features which can be viewed as a source of news.  Individuals: receivers of news sources who, in turn, pass that news on to other people become unintentional sources.  Other Users: receiving news from other users can sometimes appear more credible than that which is received through the normal channels. News Sources, Continued...

 Using the Web as an avenue for news distribution has been in existence since the Internet’s inception.  Editors and publishers have promoted the Web’s use for mass media since it’s beginning.  Most have been in support of quick, technological advancement  Some have been hesitant, fearing subscription loss of conventional, printed and broadcast news.  Using the Web as an avenue for news distribution has been in existence since the Internet’s inception.  Editors and publishers have promoted the Web’s use for mass media since it’s beginning.  Most have been in support of quick, technological advancement  Some have been hesitant, fearing subscription loss of conventional, printed and broadcast news. Delivering News on the Web

Delivering News on the Web, Continued…  Most agree that Web media sources should supplement and not replace conventional media sources.  The biggest driving force behind Web News expansion is the advantage of a global market.  Most agree that Web media sources should supplement and not replace conventional media sources.  The biggest driving force behind Web News expansion is the advantage of a global market.

 Advantages of Online Delivery  Time  It’s just quicker...  Space  volumes and volumes of news articles and digital stories can be stored in the amount of space taken up by just one printed newspaper.  Advantages of Online Delivery  Time  It’s just quicker...  Space  volumes and volumes of news articles and digital stories can be stored in the amount of space taken up by just one printed newspaper. Delivering News on the Web, Continued…

 Advantages of Online Delivery, Cont.  Cost  You don’t need a printing press, chemicals, or storage space for online data  Efficiency  Stories can be summarized and linked to the “full” version, allowing a reader to skim the headlines without turning pages.  Advantages of Online Delivery, Cont.  Cost  You don’t need a printing press, chemicals, or storage space for online data  Efficiency  Stories can be summarized and linked to the “full” version, allowing a reader to skim the headlines without turning pages. Delivering News on the Web, Continued…

 Advantages of Online Delivery, Cont.  The Web is a global venue for local news.  Information can be retrieved anywhere  The Web offers expatriates and others hometown news no matter where in the world they are living.  Late-breaking news can be added to the web almost instantaneously.  Advantages of Online Delivery, Cont.  The Web is a global venue for local news.  Information can be retrieved anywhere  The Web offers expatriates and others hometown news no matter where in the world they are living.  Late-breaking news can be added to the web almost instantaneously. Delivering News on the Web, Continued…

 Disadvantages of Online Delivery  Lacks convenience in some cases  On the beach  Lacks pleasantness associated with traditional, conventional news sources  Sitting back in the living room reading the daily paper or watching the TV.  Lacks portability (newspaper, magazines)  Disadvantages of Online Delivery  Lacks convenience in some cases  On the beach  Lacks pleasantness associated with traditional, conventional news sources  Sitting back in the living room reading the daily paper or watching the TV.  Lacks portability (newspaper, magazines) Delivering News on the Web, Continued…

 Disadvantages of Online Delivery, Cont.  Web content is considered by many to be “repurposed” news  Originating in newsprint or broadcast and recreated for the Web  Writing styles for Web news differ from that of broadcast or printed news.  Some find it difficult to traverse the different styles.  Disadvantages of Online Delivery, Cont.  Web content is considered by many to be “repurposed” news  Originating in newsprint or broadcast and recreated for the Web  Writing styles for Web news differ from that of broadcast or printed news.  Some find it difficult to traverse the different styles. Delivering News on the Web, Continued…

 From Newspapers to Netpapers  In the Beginning...  The oldest and worst possible method of disseminating news: Word of mouth  Chinese Block Printing  First mass print reproduction  Gutenberg’s Printing Press (1455)  200 copies of a 42-line Bible  Led to growth and expansion of printed text and led the way to the Newspaper.  From Newspapers to Netpapers  In the Beginning...  The oldest and worst possible method of disseminating news: Word of mouth  Chinese Block Printing  First mass print reproduction  Gutenberg’s Printing Press (1455)  200 copies of a 42-line Bible  Led to growth and expansion of printed text and led the way to the Newspaper. History of News Delivery

History of News Delivery, Continued…  From Newspapers to Netpapers, Cont.  The Penny Press (1800s)  Cost a penny  Single-most cause for expanded readership  More daily newspapers existed at the open of the 1900s than exist now at the close.  Searching for Accuracy (mid 1900s)  Readership more cautious about credibility  Led to formal training in journalism  From Newspapers to Netpapers, Cont.  The Penny Press (1800s)  Cost a penny  Single-most cause for expanded readership  More daily newspapers existed at the open of the 1900s than exist now at the close.  Searching for Accuracy (mid 1900s)  Readership more cautious about credibility  Led to formal training in journalism

 From Newspapers to Netpapers, Cont.  Today’s Paper  Considered reliable  Provides in-depth coverage  Visually stimulating and comfortable  But...  Increasing costs  Technological Advances  Number of Papers dropped from approx in 1920 to approx today.  From Newspapers to Netpapers, Cont.  Today’s Paper  Considered reliable  Provides in-depth coverage  Visually stimulating and comfortable  But...  Increasing costs  Technological Advances  Number of Papers dropped from approx in 1920 to approx today. History of News Delivery, Continued…

 Netpapers  Some recent statistics:  40 to 60 percent of all major newspapers now have a web presence.  Up 400 percent from 1995  Many people envision a time when ALL newsprint will be delivered electronically.  In addition to delivering news, Netpapers serve as promotional vehicles for the newspaper itself.  A modern site improves the Newspaper’s image.  Netpapers  Some recent statistics:  40 to 60 percent of all major newspapers now have a web presence.  Up 400 percent from 1995  Many people envision a time when ALL newsprint will be delivered electronically.  In addition to delivering news, Netpapers serve as promotional vehicles for the newspaper itself.  A modern site improves the Newspaper’s image. History of News Delivery, Continued…

 Fee-For-Service Netpapers  Charging the consumer (user) for access to articles and information.  Readers are not willing to pay for general news but are willing to pay for premium information.  Business and Analysis Netpapers are commonly accessed as fee-for-service  Fee-For-Service Netpapers  Charging the consumer (user) for access to articles and information.  Readers are not willing to pay for general news but are willing to pay for premium information.  Business and Analysis Netpapers are commonly accessed as fee-for-service History of News Delivery, Continued…

 Print Journalists in an Online World  Can be a complicated transition  Catchy phrases are being replaced by impressive graphics  Increase in computer literacy a must  Lack of monetary and human resources in the field (24/7).  More than half of Netpaper material is from the wire, versus 10 percent in local newspapers.  Print Journalists in an Online World  Can be a complicated transition  Catchy phrases are being replaced by impressive graphics  Increase in computer literacy a must  Lack of monetary and human resources in the field (24/7).  More than half of Netpaper material is from the wire, versus 10 percent in local newspapers. History of News Delivery, Continued…

 Printed to Online News Magazines  “News Magazine” (1923, Henry Luce)  Time  Publish in-depth reports on news items  Provide many different points of view  Research lasting and political effects and fallout of a particular event  Like Newspapers, Magazines are searching for innovative ways to promote themselves on the Web.  Printed to Online News Magazines  “News Magazine” (1923, Henry Luce)  Time  Publish in-depth reports on news items  Provide many different points of view  Research lasting and political effects and fallout of a particular event  Like Newspapers, Magazines are searching for innovative ways to promote themselves on the Web. History of News Delivery, Continued…

 Over-the-Air to Net Radio  Radio was unregulated until 1927  FM Radio accounts for percent of all listeners, while AM Radio assumes the rest.  Web radio allows programmers to circumvent high costs, licensing, and regulation  Web Radio is considered by most to be “Radio of the Future.”  Over-the-Air to Net Radio  Radio was unregulated until 1927  FM Radio accounts for percent of all listeners, while AM Radio assumes the rest.  Web radio allows programmers to circumvent high costs, licensing, and regulation  Web Radio is considered by most to be “Radio of the Future.” History of News Delivery, Continued…

The Internet and the World Wide Web End Chapter 5, Part I.