CFO: Jolie Dubois CTO: Emily Pope CEO: Shaylene Burd

Background  Supercross was founded in 2012  Provide cheaper dirt bikes and accessories  Market college students  Provide riding lessons  Started because of love for dirt bikes

Background Cont.  Our business is located in Boise, Idaho  Expanding to Colorado and Wyoming in 2013  Met in a dirt bike lover’s club  Jolie was a finance major  Emily loves technology  Shaylene’s brother is a pro rider Travis Pastrana

Online  Customers able to buy bikes and equipment  Design their own bike  Customers can sign up for lessons Lessons from Travis Pastrana  Enter into different races  Safety features for using dirt bikes

In Store  Purchase bikes  Sign up for lessons  Buy apparel and accessories  All different sizes of bikes  Can make your own bike  Supercross 250 Trail Blazer  Super450F

Marketing Strategies  We advertise on Facebook  Target younger generation  First on Google search list  Display ads on related websites  Newspaper, radio, and TV

E-Commerce Revenue Models  Sales revenue model Customers can buy goods and services Main revenue for company  Advertising revenue model Let other companies advertise on our website

ERP System  We chose Oracle  Chose ERP because it has CRM  Does other things that CRM can’t  It integrates different tasks

Using Oracle  Great customer service  Helps manage relationships with customers  Run smoothly and efficiently  Better communicate with suppliers

Supercross Website  Used SDLC process  Easy to navigate  Easily purchase our products  Customer friendly

Web 2.0  Heap Note Helps us create a schedule Organize data Keep track of customers data

Web 2.0  BubbleGuru Improve communications with online visitors Provide information clearly Improve relationships with customers Ensure customers are getting what they want bgnotice=true bgnotice=true

Web 2.0  Blomming Able to sell wherever on the web Has a cart, checkout, payments, and tools Keep track and manage orders and contacts Allows customers to get products more efficiently

Web 2.0  vFlyer Quickly and easily create ads Posted to leading online marketplaces Make ads as easy and effective as possible Help customers know what we are selling Make our products more known eting eting

Conclusion  Founded in 2012 by Emily, Jolie, and Shaylene  Look forward to expanding  Low prices  Great service  Great bikes

References Blomming ; about. (2012.). Retrieved from Bubble comment. (2012 ). Retrieved from Heapnote - the best online notebook. (2012 ). Retrieved from Laudon, K. and Laudon, J. (2012). Management Information Systems: Managing the Digital Firm. New Jersey: Pearson Education Oracle. (2011). Retrieved from Small business websites. (2012 ). Retrieved from