Session 5: Total Quality Management

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Presentation transcript:

Session 5: Total Quality Management Total Quality Tools and Statistical Thinking (2) Innovation and Creativity Santiago Ibarreche © 2003

Definition Creativity is the process of discovery, definition, development, and maturation of new ideas and Concepts. Santiago Ibarreche © 2003

What is Turbulence? Turbulence is defined by the surprise created by change because of its nature and speed. This turbulence generates the need to create organizations with rapid response to events and flexibility for adopting changes. Santiago Ibarreche © 2003

Types of Creativity Normal Range Innovator Resourceful Santiago Ibarreche © 2003

Barriers to Creativity 1. The right answer 2. It is not logical 3. Follow the rules 4. It is not practical 5. Avoid ambiguity 6. To err is wrong 7. Play is frivolous 8. It is not my area 9. Don’t be a Joker 10. I am not a creative person Santiago Ibarreche © 2003

Creative Process I Fundamental Elements: Auxiliary Elements: Change of Structure Change of Order Change of Relation Auxiliary Elements: Change of Point of View Change of Level pf Analysis Santiago Ibarreche © 2003

Creative Process II Definition or Search (Explorer) Idea Search (Artist) Judgment of Ideas (Judge) Selling Ideas (Warrior) Santiago Ibarreche © 2003

Creative Process III Techniques for Generating Ideas (Traditional): Brain Storming Synetics Lists Forced Relationships Attribute Lists Morphological Analysis Santiago Ibarreche © 2003

Lateral Thinking Humor as the basis for generating ideas. We laugh at: The Unexpected Absurdity Exaggeration Somebody else’s pain Santiago Ibarreche © 2003

Lateral Thinking Techniques Six Thinking Hats Creative Pause Simple Focus Challenge Alternatives Concept Fan Provocation and Movement Santiago Ibarreche © 2003

Provocation Natural Escape (Taken for Granted) Step by Step Distortion Fantastic Thinking Random Inputs Santiago Ibarreche © 2003

Movement Extract a Principle Analyze Differences Step by Step Positive Aspects Under which Circumstances Somebody Else’s Shoes Santiago Ibarreche © 2003

Harvesting of Ideas Specific Ideas Seedling Ideas “For example” Ideas Direct Concepts Inferred Concepts Directions Needs New Focus Changes “Flavor” Santiago Ibarreche © 2003

Applications Quick Rejection Modulation Adaptation Reinforcement Take off Failures and Defects Consequences Tests Evaluation Santiago Ibarreche © 2003