Basic Business English Elsa Chen 陳士瑤 Fall 2009 Hours: 2 (weekly) Monday: 10:10 – 11:55
Instructional Overview Topics of communication in businesses Internet business Recruitment in the job market
Chapter 1 (Working Life) Recruitment Recruitment Employment/unemployment Employment/unemployment Vocabulary and phrases Vocabulary and phrases Business vocabulary and terms Business vocabulary and terms Introducing job market, recruitment, corporate, and working environment Introducing job market, recruitment, corporate, and working environment
Chapter 2 (Employment / unemployment) Chapter 2 (Employment / unemployment) Vocabulary and terms Vocabulary and terms Networking Networking Listening training Listening training Article: Taiwan’s jobless rate Article: Taiwan’s jobless rate Company benefits and compensation Company benefits and compensation
Chapter3 (Entrepreneurs) Business in different cultures Business in different cultures Emerging Market Pioneers Emerging Market Pioneers Strategies Strategies Traits of entrepreneurs Traits of entrepreneurs Idioms Idioms
Chapter 4 (The Internet) Chapter 4 (The Internet) Online social networking sites Online social networking sites Facebook goes global Facebook goes global E-business E-business Article reading Article reading Information to be shared and found Information to be shared and found
Chapter 5 (E-commerce) The use of internet The use of internet Internet terms/ conditionals Internet terms/ conditionals Reading : internet shopping Reading : internet shopping Buying & Selling policy Buying & Selling policy E-tailer and online retail Online shopping/order tracking
Ch 9 Advertising Advertising and slogans Advertising and slogans Consumer research survey Consumer research survey Taiwan’s ad market Taiwan’s ad market Advertising and sales Advertising and sales
Ch 10 Customer Service Active listening Active listening Prioritize and deal with complaints Prioritize and deal with complaints Writing reports Writing reports Handling complaints Handling complaints Some reference for customers Some reference for customers