Putting the Fun into “Fun”damental Financial Education What FFSC Oceana did for their 2009 Military Saves Campaign

Games and Prizes CLUE:Currently the most popular “brainiac” TV game ANSWER: What is... ? CLUE:The numbers for Military Saves at NAS Oceana during military saves month ANSWER: ProgramsParticipants (57) (1959)

‘Fun’damentals for Planners Build on conditioned responses Build on conditioned responses Engage the “Reticular Activating System” (RAS) Engage the “Reticular Activating System” (RAS) Provide instant gratification – they are young Provide instant gratification – they are young Provide appropriate rewards for champions – money and prizes Provide appropriate rewards for champions – money and prizes Thank the sponsors & key players Thank the sponsors & key players

1. Sample Categories Truth or Myth Debts Dangers 70%, 20%, or 10% Sources of Help Kill Debt, Build Wealth

MILITARY SAVES Sample Game Board Truth or Myth Debts Dangers 70%, 20%, or 10% Sources of Help Kill Debt – Build Wealth

Summary/Q&A The Wii Generation expects interactive electronic learning experiences – give it to them BUT that does not have to be expensive nor complicated. All generations relate to popular games. Financial cultural literacy can be “gamed”. The top three questions for this presentation:

Fun and Finances CLUE: This idea will translate into some community specific attempts to reproduce the “JEOPARDY!” effect ANSWER: We hope, a double, daily.

Fun at a glance Age appropriate materials Age appropriate materials Modify known games Modify known games Keep it simple but smart Keep it simple but smart Work in teams vs individuals Work in teams vs individuals Recognize communities of interest as teams with a champion Recognize communities of interest as teams with a champion Reward individual effort Reward individual effort