LibQUAL + ™ Data Summary An overview of the results of the LibQUAL+™ 2003 survey with comparisons to the 2001 survey.

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Presentation transcript:

LibQUAL + ™ Data Summary An overview of the results of the LibQUAL+™ 2003 survey with comparisons to the 2001 survey

2 LibQUAL +™ Goals Overall objectives are the same as in 2001 Tools & protocols for evaluating library service quality Effective web-based survey delivery mechanisms Identify best practices Establish ARL service quality assessment program BYU expectations How BYU patrons rate the Lee Library How that rating differs from 2001 Benchmark results against other institutions Where to focus further improvements

3 General Facts 308 institutions participated in 2003 Up from 43 in 2001 and 164 in from 2001 participated in 2003 Institutions classified into groups Minimum sampling criteria the same as in faculty/staff, 600 graduates, 900 undergraduates BYU sampled 900 faculty/staff, 900 graduates, 1800 undergraduates Effective sample size reduced Final sample size 3349

4 Response Summary Nearly 130,000 completed surveys 96.5% average validity rate Surveys with more than 11 “n/a” deleted Records containing more than 9 logical inconsistencies deleted BYU Response Over 2000 responded to the survey 972 completed the entire survey 933 valid surveys (95.99% validity rate) BYU ranked 15 th in NUMBER of valid surveys Effective response rate of 27.9%

5 Library Use Summary All Institutions

6 Brigham Young Library Use Summary

7 Brigham Young How often do you use Yahoo™, Google™, or non-library gateways for information?

8 Overall Service Quality and Service Satisfaction Brigham Young

9 Information Literacy Outcomes Questions Brigham Young

10 Survey Summary 25 questions covering many areas of library service 17 identical to 2001, 8 comparable Minimum, Desired, Perceived Level of Service Responses on a 9 point Likert scale Service Adequacy Gap Summarized into four areas Affect of Service – How the patron is treated Library as Place – The library facility & environment Personal Control – Patron self-reliance Information Access – Extent of & ease of access of library collections

11 Gap Rankings for BYU 2001 Aggregate (N=43) 2003 Aggregate (N=308) Colleges & Universities (N=221) ARL (N=66) OSU (N=27) Affect of Service Library as Place Personal Control Information Access Overall

12 BYU Legend: Perceived > Desired = Green Perceived < Minimum = Red LibQUAL+™ Radar Charts (2001 showing ONLY statements corresponding to 2003) BYU

13 BYU LibQUAL+™ Zone of Tolerance BYU

14 LibQUAL+™ Comments 410 of 972 respondents provided comments at the end of the survey 568 distinct comments summarized into 7 groups – Facilities, General, Library Personnel, Library Policies, Library Resources, Online/electronic resources, and Library Web Site The five most common responses were the library is excellent, the library needs more resources, staff impersonal/not helpful, survey issue, and great resources

15 LibQUAL+™ Comments

16 LibQUAL+™ Comments Top comments for each group Facilities – South Entrance, Quieter areas General – Excellent, Survey issue Library Personnel – Staff impersonal/not helpful, Staff helpful, Great staff, Great Subject Librarians Library Policies – Extend hours, Cell phones, Food area Library Resources – More resources, Great resources Library Web Site – Confusing/unfriendly, Search confusing, Hard to find materials Online/electronic resources – Improve access to information, More resources, Great resources

17 LibQUAL+™ Comments Specific tendencies in comments Those requesting the South Entrance reinstalled were primarily Faculty and Graduates from disciplines associated south of campus Undergraduates tended to be more vocal about quieter areas, more physical facilities and extended hours Those requesting more resources were primarily from the Humanities and Faculty/Graduates

18 LibQUAL+ Overall Summary The need for a physical facility for patrons to come to is as important as ever Overall Quality of Service and Satisfaction with the library is positive Respondents tend to view library services positively Though overall, improvement was seen across the board, perceived service continues to be just above minimum expected service Summaries to be made available online through the library web site

19 LibQUAL+ BYU Summary Areas of positive note A comfortable and inviting location Ample space for group learning and study Inspires study and learning Convenient service hours Potential areas for improvement Increase print/electronic journal collections Library web site Easy-to-use access tools that allow more self-reliance in finding information Electronic resources available from home or office Improve relations with patrons

20 The Future of LibQUAL+ The next round of surveys will be conducted Spring 2004 Ongoing, continuing effort sponsored by ARL BYU will take part pending funding so that BYU- Idaho, BYU-Hawaii and possibly LDSBC can be involved Compare those results with the benchmarks set in Spring 2001 and Spring 2003 Establish best practices for CES institutions