LookingMaking Design Thinking Presentation and Workshop for the DOC Diversity & Inclusion Council Understanding

What is Design Thinking “Design Thinking is a human-centered approach to innovation that draws from the designer's toolkit to integrate the needs of people, the possibilities of technology, and the requirements for business success.” —Tim Brown, IDEO President and CEO Video: ABC Dateline - IDEO Shopping Cart What did you notice? Enlightened trail and error succeeds over the planning of the lone genius Team experts in Design many backgrounds seniority ≠ lead multiple sub-teams needed “adults” Process were in the trenches got many perspectives ideas for issues/needs kept time constraints rough prototypes

What is Design Thinking “Human-Centered Design [is] the discipline of developing solutions in the service of people.” —Luma Institute LookingMaking observing human experience analyzing challenges and opportunities Understanding envisioning future possibilities

Workshop

Interviewing Gathering Information through Direct Dialogue Looking Topic: FY14 FEORP Plan Inclusion Support Commerce-wide participation in employee affinity groups by forging partnerships with current groups and assisting in group expansion to the Department-level. Exercise: Split into small groups of 2 – 3 people. Each group will interview a Commerce affinity group representative. Identify who will serve as the primary interviewer and who will serve as the note-taker. Prepare a short set of 4 – 5 questions your group would like to ask (see example set). You will have approximately 10 minutes for the interview and will be notified at the half-way and 1-minute marks. Tips: Introduce yourselves and the reason for the interview Listen carefully to the responses with a neutral perspective Try not to begin problem solving during the interview Ask follow-up questions to things you would like to explore further Do not feel absolutely bound to the “script”

Affinity Clustering Graphically Sorting Items According to Similarity Understanding Topic: What do we now know? Exercise: Remain in the same small groups from the previous exercise. Using the yellow post-its, write down things that were revealed or discussed during the interview (only one item per post-it). You will have approximately 3 minutes to write down as many things as possible. The facilitator will then have one person describe an item and post it on the white board. Other people will be asked to place similar items next to it. This process will continue until all items have been posted. Items will be rearranged, grouped, and labeled as themes emerge. Tips: Refer to your interview notes, as needed Try to use pictures to represent or accompany the concepts All group members are encouraged to generate post-its

Creative Matrix Generating New Ideas at the Intersections of Distinct Categories Making Topic: What could be done? Exercise: Return to your larger group of 4 – 6 people. Take the flip chart paper that has a matrix with the row headers prefilled, post it against the wall, and fill in the column headers with the themes from the affinity clustering exercise. Using the yellow post-its, generate ideas (only one item per post-it) for each cell that correspond to the row and column headers. You will have approximately 8 minutes to generate as many ideas as possible. Tips: Try to use pictures to represent or accompany the ideas Include “ideal world” ideas (no resource constraints, feasibility issues) This is a competition – the team with the most points will get to present Filling all cells = 20 points 1 idea = 2 points 1 picture = 2 points

Storyboarding Drawing a Series of Images Showing Key Elements and Interactions Making Topic: What would it be like? Exercise: Remaining in your group, select an idea from your Creative Matrix that you would like to develop further. Take the flip chart paper that has 10 blank squares and fill in a sequence of drawings that provides key frames in a future scenario where your idea has been implemented. Provide a descriptive phrase beneath each frame. You will have approximately 15 minutes to complete your storyboard. Tips: Draft the main story line prior to beginning to draw the scenes Think about how comic books are drawn for inspiration Use a variety of angles (panoramic, close-up, etc.) The scenes don’t need to be masterpieces; just convey meaning

Rose, Thorn, Bud Identifying Things as Positive, Negative, or Having Potential Understanding Topic: What do others think? Exercise: One team will be selected to present their storyboard from the previous exercise. While listening to the presentation, the members from the other teams will identify things they thought were positive, negative, or showing potential on post- its (only one item per post-it). Use the pink post-its for positive (rose) items, the blue post-its for negative (thorn) items, and the green post-its for showing potential (bud) items. The facilitator will then have one person state an item they’ve identified and post it on the appropriate storyboard scene. Other people will be asked to place similar items next to it. This process will continue until all items have been posted. Tips: Try to use pictures to represent or accompany the concepts All individuals are encouraged to generate post-its

Wrap-Up Bringing Today’s Learning to a Close What Now? Next Steps: Learn more – this was just a small selection of various design techniques Continue to develop and refine any intriguing ideas from the workshop Use design techniques to address other goals and objectives Resources: OPM 2-Day Course: Fundamentals of Human-Centered Design Contracted partnership with Luma Institute Offered monthly at low Economy Act pricing for Federal employees Contact: 27 Creativity and Innovation Techniques Explained (series of one-pagers in slide deck) 27 Creativity and Innovation Techniques Explained Ideation Techniques (facilitation guide for 12 ideation techniques) Ideation Techniques IDEO Method Cards (iOS app; free version has 8 cards) IDEO Method Cards OHRM Facilitator: Valerie Revelez,