Community Colleges & Technology-Based Economic Growth in Rural America Robert Templin Northern Virginia Community College

Technology in America Technology sector growing faster than the overall economy Information Technology jobs continue significant growth over next 5 years High-Tech jobs pay nearly twice the nation’s average wage Source: American Electronics Association, 2000 Workforce Environment Infrastructure Deployment

Technology in America Workforce Environment Infrastructure Deployment Over one-fourth of all economic growth in the US in the last 5 years can be linked to high-technology industries and technology workers. Source: US Department of Commerce, 1999

Internet stocks 6,000 12,000 18,000 24,000 JJASONDJFMAMJJASOND (DJIA) Source: theStreet.com (index plotted relative to DJIA), 2001 Dow 30 Shakeout!

Software Services Network equipment Storage Servers PC Printers The New Reality: Worldwide IT Revenue Growth Rates, 2000 and 2001 Source: IDC, October, 2001 (%)

Workforce Outlook Workforce decline / plateau thru significant workforce dislocations/ emerging shortages of high-skill technology-enabled workers

Outlook : Economic Transformation Application of emerging technologies to create new businesses and transform existing business sectors Pervasive adoption of IT/Internet applications transforming traditional economic sectors

Business Sectors & Waves of Transformative Change Information Technology/ Telecommunications Biotechnology & Bioscience Medical & Health Care Learning, Education & Training Manufacturing

Emerging Technologies for 2008 Personalized Information Products and Services Genetic Research Medical Diagnostic and Treatment Tools “Intelligent” Materials Hybrid Fuel Vehicle Technologies “Smart” Manufacturing Systems for Mass Customization (Source: Batelle, 2000) Personalized Information Products and Services Genetic Research Medical Diagnostic and Treatment Tools “Intelligent” Materials Hybrid Fuel Vehicle Technologies “Smart” Manufacturing Systems for Mass Customization (Source: Batelle, 2000)

Wireless Internet Technology Beginning in 2003, Wireless Internet usage will increase at a compound annual growth rate of 73% 84 million people in the US will plug into wireless Internet by 2005 Source: International Data Corporation, October, 2001

, All Users Mobile Users Mobile Users On The Web (Millions at Year end) 60% Source: IDC, %

“By 2004, low-cost PCs and a boom in broadband access will enable a new generation of devices, applications, and always-on wireless services. These advances, coupled with favorable economic conditions, will boost the tech sector by almost 12% in 2004.” (Source: Forrester Research, Oct. 2001) : Tech Sector Growth

Strong Productivity Gains Linked to Internet Use “Companies integrating Internet technology into core business functions showed productivity gains three times greater than companies that did not.” (Source: PricewaterhouseCoopers, 2001)

Technology-enabled workers will be the next productivity driver in most organizations. Productivity

Biotechnology “Genomics has changed our ability to identify new targets for drug action; we have gone from famine to feast” SmithKline Beecham Pfizer announced plans for 23 new drugs on the market during 2001 Source: PriceWaterhouse Coopers, 2001 “Genomics has changed our ability to identify new targets for drug action; we have gone from famine to feast” SmithKline Beecham Pfizer announced plans for 23 new drugs on the market during 2001 Source: PriceWaterhouse Coopers, 2001

2020: Strategic Technologies Genetic-based Medical & Health Care High-powered energy packages Omnipresent Computing Nanomachines Super Senses Source: Battelle, 2001

Competitive Requirements The ability of a company to be competitive in this new business environment requires a capacity to improve productivity, to innovate, and to push innovations to market faster than competitors This capacity depends upon the abilities of a skilled frontline workforce to harness the tools of technology and to quickly adapt to changes in a global economy The ability of a company to be competitive in this new business environment requires a capacity to improve productivity, to innovate, and to push innovations to market faster than competitors This capacity depends upon the abilities of a skilled frontline workforce to harness the tools of technology and to quickly adapt to changes in a global economy

Market Realities There will be a growing shortage of high-skill, tech-savvy frontline workers across a number of industry sectors that will become a critical choke point in the growth of many businesses There will be a growing shortage of high-skill, tech-savvy frontline workers across a number of industry sectors that will become a critical choke point in the growth of many businesses

Training Imperatives Waves of change will require rapid development and deployment of training programs on a national / global scale Training must meet industry-driven specifications Training / education support must be continuously available to the desktop in several languages Waves of change will require rapid development and deployment of training programs on a national / global scale Training must meet industry-driven specifications Training / education support must be continuously available to the desktop in several languages

Implications for Community Colleges & Rural Communities

Rural Community College Opportunity Positioning of rural community colleges as integral partners in emerging national & regional networks Regional economic clusters Community college training networks Industry networks College-university collaboratives Positioning of rural community colleges as integral partners in emerging national & regional networks Regional economic clusters Community college training networks Industry networks College-university collaboratives

Rural Community College Opportunity Regional Economic Clusters Niche role in metro economy Focus on specific industry sectors Early adopter of new knowledge & skill Collaborator with research universities Regional Economic Clusters Niche role in metro economy Focus on specific industry sectors Early adopter of new knowledge & skill Collaborator with research universities

Rural Community College Opportunity Community College Training Networks ACT Centers National Coalition of Advanced Tech Centers NSF Centers Community College Training Networks ACT Centers National Coalition of Advanced Tech Centers NSF Centers

Rural Community College Opportunity Industry Networks Information Technology/ Telecommunications Biotechnology & Bioscience Medical & Health Care Learning, Education & Training Manufacturing Industry Networks Information Technology/ Telecommunications Biotechnology & Bioscience Medical & Health Care Learning, Education & Training Manufacturing

Rural Community College Opportunity College-University Collaboratives AACC RCCA League for Innovation College-University Collaboratives AACC RCCA League for Innovation

Tech-Based Economic Growth & Community College Leadership Understanding the fundamental economic social changes our society is undergoing Knowledgeable about the transformational potential of the Internet for individuals, organizations, and communities Skilled in the fundamental tools of working and learning in virtual environments

Tech-Base Economic Growth & Community College Leadership Ability to think transformationally rather than incrementally Understanding of tech-based economic business models and concepts Leadership as community convener, catalyst, facilitator, boundary crosser

Training Imperatives Waves of change will require rapid development and deployment of training programs on a national / global scale Training must meet industry-driven specifications Training / education support must be continuously available to the desktop/ mobile device in several languages Waves of change will require rapid development and deployment of training programs on a national / global scale Training must meet industry-driven specifications Training / education support must be continuously available to the desktop/ mobile device in several languages

National Imperatives Community colleges potentially represent the single largest distribution network and channel for tech-based training and education in the United States.

Rural Community Colleges New ways of behaving as part of a national network of community-based training and education providers and access points New ways of behaving as part of a national network of community-based training and education providers and access points

Community Colleges & Technology-Based Economic Growth in Rural America Robert Templin Northern Virginia Community College