Elevator’s Pitch Template CULTWAyS Business Plan Competition Riva del Garda, 4-5 October 2012

 Who you are;  Describe your business idea  What are the clients needs you want to satisfy? The Project

 Short description  Innovative features Product/Service

 Role Name, Surname Experiences % of Equity  … The Team and Network

 Results already reached ◦ patents ◦ prototipe ◦ prizes ◦ …  Next steps ◦ … Track Record

Strategy Sources of revenues Margins … Business Model

Market  Target sectors;  Dimension;  Growth (%); Competitors  Analysis and identification of competitors;  What are your distinctive features;  Competition strategies;  SWOT; … Market and Competitors

 Target clients ◦ Explicit needs; ◦ Implicit needs; ◦ … Target Clients

 Strength;  Weakness;  Opportunities;  Threats; SWOT Analysis

k€* Year 0Year 1Year 2Year 3 Sales Gross Margin Net Margin No. Clients (k) Figures

 Investment strategy  1 Type of investments and amount  2…  3… Investments