How To Leverage Social Media As The NEW SEO Presented By: Sheryl & Terry Boddie CEO & President, Marketing Media #decorcon2014 1
Making Friends & Establishing Credibility Connect With Us marketingmediamanagementblog.com managemmm.com Twitter.com/MarketingMediaM Linkedin.com/in/sherylconnellyceo/ Linkedin.com/in/terryboddie/ Facebook.com/MarketingMediaManagement For a complimentary initial consultation…
AGENDA 3 SEO and Social Media of yesterday Welcome to the new world of SMO The promotional cycle of SMO What can you do? Q&A
4 Remember that whole Social Media “web thing” Zuckerburg talked about in 2010?
5 In 2014, more than half of all companies use Social Media for… From the report: 2014 State of Corporate Social Media
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The REALITY…… SMO = Social Media Optimization
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9 NOYES
What You Can Do Now Keyword Research Google Adwords Keyword Planner Current website stats Optimize Website Search Engine Facing Meta Data Photo Alternative Title Tags Customer Facing Content (2-4% KW Density) SEO Strategy Backlinks Directory listings Social Media Strategy Content (Blogging, Articles, Press Releases) Engaging Social Media Messages (Hashtags, links to content, photos, videos) Proactive QUALITY social conversation (social media message posts) *Native Advertising MEASURE, ANALYZE, REVISE, IMPLEMENT!!!!!
Making Friends & Establishing Credibility Questions
Making Friends & Establishing Credibility Connect With Us marketingmediamanagementblog.com managemmm.com Twitter.com/MarketingMediaM Linkedin.com/in/sherylconnellyceo/ Linkedin.com/in/terryboddie/ Facebook.com/MarketingMediaManagement For a complimentary initial consultation…