FONT, TYPEFACE AND TEXT ATTRIBUTES. Letter case  minuscule  majuscule  some register based text effects / variants  ALLCAPS  S MALLCAPS  Equal height.

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Presentation transcript:

FONT, TYPEFACE AND TEXT ATTRIBUTES

Letter case  minuscule  majuscule  some register based text effects / variants  ALLCAPS  S MALLCAPS  Equal height  E QUAL HEIGHT SMALLCAPS  Uppercase is not the same as superscript  lowercase is not the same as subscript

Font  Font characteristics  Weight ( Bold is not enough : ))  Slope (Cursive, Italic, Oblique)  Width  compressed, condensed, narrow;  wide, extended or expanded;  Proportional fonts, monospaced  Size  Metrics  Serifs (serif, sans-serif)

Font metrics

Typeface / Font family  Obviously, some typefaces characteristics are the same as font charatceristics (width, metrics, serifs)  Typeface classification  Roman Typfaces serif  sans-serif  script  ornamental / dipslay / novelty  monospaced  proportional  mimicry  symbol

Letter spacing / kerning  Letter spacing is not the same as MONOSPACED  Letter spacing is not the same as kerning  Kerning example: Wake

Font variations / font effects / text- decorations  underline  double underline  strikethrough  allcaps  smallcaps