Business impacts of

2 Summary 1.7 new selling points 2.Customization – the distinction factor 3.Training, consulting 4.Practical sales tools 5.Upgrades, year-end promotions

3 7 new selling points 1.SQLite geodatabase connection: import and export 2.Online maps: Web Map Service, Tile Map Service 3.Handling Z-coordinates: 3D, TIN generation 4.Dropbox replaced ActiveSync for synchronization 5.No need to care with projections: on-the-fly transformation, EPSG support 6.Rasterization and tile map generator to the map view 7.Modern look and feel: easy to use with fingers

4 Customization – be unique Transform a general application to a specific solution by Customizing the start-up screen (rename the application) Simplifying the workflow with tailored menus and toolbars Defining start-up and protected background maps (DMP) Preparing code dictionaries and data fields Setting up database connections and online maps Including available modules: tree surveying, botanical, etc. We prepare your customized application if you let us know: Application name, start-up image, menu and toolbar structure, required starting map, data fields, code dictionaries, database communication, online mapping rules, additional modules Next steps under construction: Formalized requirement list for customization options Development for large projects with special requirements (new functions, new menu, workflow, database integration)

5 Training, consulting Increase your income by training and consulting customers! Background technology & problem solving with DigiTerra Explorer: How to use a PDA with touch screen and GPS? GIS terminology and methods, how to use digital maps Data collection, GPS measurement, How to prepare GIS projects and maps? Field practice (very important!) Explain less known options, like: How to complement data collection by adding digital photos? How to integrate laser range finder for height and distance measurement? How to use the new surveying tools offered by the software?

6 Practical sales tools Evaluation version: each sold hardware should be delivered with a pre-installed trial version (no risk to customer!) Use and tell customers about documentation, forum, tutorial videos: less support and customers’ objection handling You should be prepared and convince the customers by explaining: benefits of digital data collection in general competitive advantages of DigiTerra Explorer (translatable product brochure) Publish customer stories in sector specific media (journalists are glad if they don’t have to work! Online marketing, Search Engine Optimization, Google Adwords

7 Upgrade and year-end promotions Release roadmap: Public announcement: 10 October, 2012 Testing period, feedbacks, modifications: 15 October – 15 November Marketing preparations: 15 October – 15 November Customer shipment with Reference Guide: 15 November Free upgrade for v6 software licences bought after 1 September 2012 Promotional upgrade prices from v5 or v6 by the end of 2012: Basic - 50 EUR Advanced - 80 EUR Professional EUR New version 7 licences have the same price than version 6! No additional maintenance costs, free support!