Operational Plan Team: Carlos Galaviz Danny Pacheco Richard Wang Francis Cruz Amy Nguyen.

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Presentation transcript:

Operational Plan Team: Carlos Galaviz Danny Pacheco Richard Wang Francis Cruz Amy Nguyen

Market Analysis Based on the numbers given to us by Marketing of 1115 books per quarter we are scaling down our level of operations. Based on the numbers given to us by Marketing of 1115 books per quarter we are scaling down our level of operations. While still servicing the 6 campuses of Cal Poly, UCR, UCLA, USC, Cal State Fullerton and Cal State L.A. While still servicing the 6 campuses of Cal Poly, UCR, UCLA, USC, Cal State Fullerton and Cal State L.A.

E-Commerce Customer Experience Customer Experience Site Design Site Design Attracting Customers Attracting Customers Repeat Customers Repeat Customers

Distribution and Logistics Kind of capacity for sales support Kind of capacity for sales support Delivery method of textbooks Delivery method of textbooks Sales process Sales process Trailer Trailer Location of trailer Location of trailer

Resource Requirements Administrative Resources Administrative Resources Resources needed to support operations Resources needed to support operations Cost to secure resources Cost to secure resources

Costs Salaries: Full-time $150,000 Salaries: Full-time $150,000 Wages: On-Call / Part-Time $15,360 Wages: On-Call / Part-Time $15,360 Computers and computer peripherals $3,000 Computers and computer peripherals $3,000 Marketing materials (including advertisements and customization of trailer, uniforms, promotional items) $6,000 Marketing materials (including advertisements and customization of trailer, uniforms, promotional items) $6,000 POS Systems. (Includes computer, printer, barcode scanner, inventory management software, credit card terminal) $4,500 POS Systems. (Includes computer, printer, barcode scanner, inventory management software, credit card terminal) $4,500 Display Materials / Racks $1,000 Display Materials / Racks $1,000 Physical site design $1,000 Physical site design $1,000 Office furniture and supplies $6,000 Office furniture and supplies $6,000 [1] Salaries based on % of industry avg. of $40,000. [1] Salaries based on % of industry avg. of $40,000. [1] [2] 5 part-time workers working 32 hours a week 12 weeks out of the $8/hr [2] 5 part-time workers working 32 hours a week 12 weeks out of the $8/hr [2]

Zero-Inventory Theory Feasible? Feasible? Logical operation requirement Logical operation requirement Interpretation Interpretation

BookTruck WebSite Books Publisher Student Sell used book Student Campus Student Order Student Home

Scalability Our operational plan is small, flexible, mobile and fortunately scalable. Our operational plan is small, flexible, mobile and fortunately scalable. We can increase our operations by acquiring more, and bigger trailers and actual tractors. We can increase our operations by acquiring more, and bigger trailers and actual tractors.

Future Acquisitions