Unit Two New Horizon English Course Section C Writing a Business Card

Unit Two About Business Cards Sample reading Exercise CONTENTS CONTENTS

Unit Two About business cards Please answer the following questions according to your life experience. Question 1: What is a business card for? Question 2: What information can you usually read on a business card? Question 3: What is the obvious difference between an English business card and a Chinese one?

Unit Two About business cards Question 1: What is a business card for? A business card is used for social communication and business affairs in an easy way.

Unit Two About business cards Question 2: What information can you usually read on a business card? On a business card we can often read the following information: The business name The holder’s name His or her title or position The address and postal code Telephone number and fax number address Belonging to whom? Personal particulars Means of contact

Unit Two About business cards Question 3: What is the obvious difference between an English business card and a Chinese one? The obvious difference between the English cards and Chinese ones is the way in arranging the address elements. Generally speaking, the address in Chinese is arranged from the largest part to the smallest one, while the address in English is just the opposite (i.e. from the smallest element to the largest one).

Unit Two Sample reading Sample 1 is a Chinese business card, and Sample 2 is its English translation. Sample 3 is an English business card. Usually, the business name is put right on the top or on the left-hand corner. The cardholder’s name is printed right in the middle, with the title or position below the name. Most cards have the companies’ logo printed on the left-hand corner above. Other information, such as the address, telephone number, fax number, and address, are written below the cardholder’s name and title. The address is usually written above the telephone and fax numbers. The postal code is normally put after the name of the city and/or country. Sometimes foreign business cards don’t have the postal code written.

Unit Two （广州）雅芳有限公司 刘 东 采购助理 地址 : 广州市白云区黄石路 422 号 电话 : 邮编 : 传真 : 电子邮件 : Sample 1

Unit Two Sample 2 Avon Company Limited (Guangzhou) Liu Dong Purchasing Assistant Address: 422 Huangshi Road, Baiyun District, Guangzhou Tel: Postal code: Fax:

Unit Two Northern Michigan University Department of Sociology and Social Work 145 Gries Hall Rosemary Green ， Ph.D. Associate Professor Northern Michigan University Tel: Presque Isle Ave. Fax: Marquette, MI Website: Northern Michigan University Department of Sociology and Social Work 145 Gries Hall Rosemary Green ， Ph.D. Associate Professor Northern Michigan University Tel: Presque Isle Ave. Fax: Marquette, MI Website: 名片持有人所属机构 ( Employment organization ) 持有人姓名 ( Card holder ) 职务 ( Title/Position ) 机构地址 (Address) 邮政编码（ Postal code ） 电话（ Telephone ） 传真号码（ Fax ） 电子邮件地址（ ） 网址（ Website ） Sample 3

Unit Two Exercise A Directions: Complete the following chart in English with the information given by sample 1 and sample 2. The first has been done for you. Employment organizationAvon (Guangzhou) Company Limited Card holder Title/position Address Postal code Fax Telephone The Keys

Unit Two Exercise A – the keys Employment organization Avon (Guangzhou) Company Limited Card holder Title/position Address Postal code Fax Telephone Liu Dong Purchasing Assistant 422 Huangshi Road, Baiyun District, Guangzhou

Unit Two 福建培生贸易公司 李 明华 经 理 地址 : 福建福州光明路 73 号 4 楼 电话 : 邮编 : 传真 : 电子邮件 : 福建培生贸易公司 李 明华 经 理 地址 : 福建福州光明路 73 号 4 楼 电话 : 邮编 : 传真 : 电子邮件 : Directions: Study the Chinese card and then translate it into English. Exercise B

Unit Two （ 1 ） LI Minghua （ 2 ） Address ：（ 3 ） Tel: Postal code: Fax: （ 4 ） : （ 1 ） LI Minghua （ 2 ） Address ：（ 3 ） Tel: Postal code: Fax: （ 4 ） : Fujian Peisheng Trading Company Manager Floor 4 ， No.73 Guangming Road ， Fuzhou ， Fujian Exercise B — the keys

Unit Two Tang Changhua works in Shanghai SEIYU Information Technology Co., Ltd. He is a software engineer in the Marketing Department. His telephone number is and fax number is His company is located at 2200 Yan’an Road West, Shanghai. The postal code is His address is Directions: Write a business card in English according to the information given below. Some parts of it have been done for you. Exercise C

Unit Two Exercise C – the key Shanghai SEIYU Information Technology Co., Ltd. Tang Changhua Software Engineer Marketing Department ____________________________________________ ___________________ _____________________ Shanghai SEIYU Information Technology Co., Ltd. Tang Changhua Software Engineer Marketing Department ____________________________________________ ___________________ _____________________ Address: 2200 Yan’an Road West, Shanghai Postal code: Tel: Fax:

Unit Two THANK YOU The End