“…one of the world’s most significant problems: intercultural relations…” Edward T. Hall
1. The Nature of Intercultural Communication 2. Dominant Cultural Orientations 3. Domains of Cultural Differences 4. Steps Towards Effective Communication
Intercultural communication is: communication between at least two people from different cultures.
Increasing interaction between people due to globalization Increasing diversity in workplaces Increasing need to develop caring, responsible and ethical business leaders
What is ‘culture’ in intercultural communication?
National cultures Social groups Ethnic groups Genders Age or generational groups (and more…)
If intercultural communication is communication between at least two people from different cultures… ◦ALL communication between people is essentially intercultural. ◦Different types of cultures shape communication. ◦Caring, responsible and ethical business leaders must be effective intercultural communicators.
1. How contexting affects communication High Context Low Context
2) How face-saving affects communication
3) How the individual is viewed in relation to the group Individualis t Collectivist
4) How time is perceived Monochronic Polychronic
5) How power is distributed Flat Hierarchical
6) How decisions are made Top- down Through consensus
Reminder: cultural orientations are NOT dichotomies; they are tendencies.
Choice of words Organization of messages
Body language Eye contact Laughter Touch Tone, volume and speed Turn-taking and silence
PART IV STEP TOWARDS EFFECTIVE COMMUNICATION
Develop a sense of cultural awareness Do not be ethnocentric Listen genuinely when others speak
Do not lapse into your own language while in the presence of others who do not speak it Take responsibility for the communication (e.g., if miscommunication happens, it is not always the other person’s fault) DO NOT STEREOTYPE
Intercultural communication: respects people as part of a group AND as individuals. is not about interaction between national cultures only.
Intercultural competence: helps you deliver your messages clearly, appropriately and persuasively. enables you, as a business leader, to contribute to a just and equitable world.
THANK YOU! Q & A