2006 FIFA World Cup Organising Committee Germany

World Cup Organisers 1930 Uruguay1974 Germany 1934 Italy1978 Argentina 1938 France1982 Spain 1950 Brazil1986 Mexico 1954 Switzerland 1990 Italy 1958 Sweden1994 USA 1962 Chile1998 France 1966 England2002 South Korea/Japan 1970 Mexico2006 Germany

Application Idea (November 1992) Initiative Announcement to FIFA June 1993 Invitation to bidding by FIFA January 1998 Decision of FIFA 6 July 2000 “And the winner is … Deutschland“

Campaign FIFA requirement specification: Technical and political requirements (government guarantees for safety, traffic, visa, protocol, work permits, etc.) Nationale press work and Public Relation “Welcome to Germany“ International lobbying Campaign-Budget: DM 17 million (€ ,98) Own funds: DFB and sponsorship, no public funds

2006 FIFA-World Cup Germany Flowchart July 2004: 12 offices of the Local Organising Committee in the12 World Cup venues LOC 2006 Administration committee FIFA-Marketing AG Worldwide Commercial rights FIFA General organisation LOC 2006 Local Organisation LOC 2006 Supervisory council Infront AG Worldwide TV rights ISE Commercial Hospitality

LOC / Government BMI (Federal Ministry of the Interior) Central coordianation:  With all ministries  With Federal States  Host Cities  Central task: Fulfillment of all guarantees pledged in the application, in particular regarding safety (deployment of police)

15 Global Partners and 6 National Suppliers h Marketing

Status LOC 417 days left to the opening game (9 June 2006) 1 January 2001: establishment of the Local Organising Committee Headquarter in Frankfurt Currently around 140 employees at the LOC

Franz Beckenbauer President

Steering Committee - Hospitality - Security - Protocol - Accreditation- Ticketing - Media and press services -Transport and logistics - Human Resources - Events - Opening and closing ceremony, FIFA Congress - Finance- IT & telecommunications - Cities and stadiums - Legal affairs- PR, Media & communications - Tournament organisation - General organisation- Marketing- Accommodation and tourism Dr. Theo Zwanziger Executive Vice- President Wolfgang Niersbach Executive Vice- President Horst R. Schmidt Deputy Vice-President

LOC - Budget € 200 million Ticket Revenue € 60 million6 National Suppliers € 170 millionFIFA Investment € 430 million

The 12 Stadia of the 2006 World Cup Berlin Dortmund Frankfurt Gelsenkirchen Hamburg Hannover Kaiserslautern Cologne Leipzig Munich Nuremberg Stuttgart53.500

€ 1.5 billion invested in the “stadia of the future“ 9 of 12 WC stadia are purpose-built football arenas For the first time ever, all seating positions will be under cover High comfort, high safety - no fences around the football pitches Completion of all stadia by November 2005 at the latest Stadia of the future

Slogan Die Welt zu Gast bei Freunden A time to make friends El mundo entre amigos Le rendez-vous de l‘amitié

Schedule 15 to 29 June 2005FIFA Confederations Cup 2005 September 2005 till January 2006“Destination Germany” starts: Franz Beckenbauer travels to all qualified nations of the 2006 World Cup 9 December 2005Final Draw in Leipzig 14 May 2006End of Season 2005/ June 2006FIFA Gala in Berlin 9 June 2006 Opening ceremony and match with Germany (A1) 9 July 2006Final in Berlin

Ticketing  Approximately 3.3 Million tickets are available  About one million foreign visitors are expected  Ticket sales started in February Over 7 Million Tickets were orded during the 1 st phase. Therefore the LOC organised a draw on the 15 th of April, 2005.

1930: Uruguay 1974: Germany 1934: Italy 1978: Argentina 1938: Italy 1982: Italy 1950: Uruguay 1986: Argentina 1954: Germany 1990: Germany 1958: Brazil 1994: Brazil 1962: Brazil 1998: France 1966: England 2002: Brazil 1970: Brazil 2006: ? World Champions

Thank you for your attention and we hope to see you soon “A Time to make friends“