VBS LESSON 10 “Player Management”

SPORTS MARKETING Learning Targets Understand how import the role of player selection and player development can be to the ultimate success of a franchise. Discuss why team building is a vital part to a teams success.

Key Terms Roster – a list of the players on a team. Backup – a player who plays a position but doesn’t get into a game until the starter at that position is injured. Small Market Team – a professional sports team, typically located in small or medium sized cities with average annual incomes. Big Market Team – a professional sports team, typically located in large populated cities with above average annual incomes. Scout – talent evaluators for professional sports teams analyze and research amateur players.

Draft – a formal process by which professional teams select amateur athletes or foreign athletes to join their team. Contract – a legal (specific and detailed) agreement between a team and a player in which the player is paid money in exchange for playing on the team. Free Agency – when a player has completed his present contract and is free to sign with new/current team under a new contract. Hometown Discount – a savings that occurs when a star professional athlete restructures their current contract or signs a new contract for less than their expected value in the free agent market. Trade – when players on two or more teams switch teams.

Three Main Considerations of Player Management #1 - Player Selection: Collaboration between General/Business Manager (BM or GM), the Head Coach and Team Owners. Where do we sign players from? Pro-Days, Showcases (Combine), Tryouts, Game/Practice film College Draft Trade Free Agency Market The Equalizers: 1.Salary Caps (NFL, NHL, NBA) -Maximum price a team can spend on player salaries in a given season. 2.Luxury Tax (MLB) - Financial penalty teams must pay if their payroll exceeds a certain amount in a given season. Both are utilized to help maintain competitiveness within the league.

# 2 – Player Development: How do we develop a player’s raw talent? Each professional team has coaches and trainers dedicated to improving the skill set, strength and conditioning of their players. Other Sources: NBA-D League MLB – Minor Leagues NFL – Arena Football Leagues or Foreign Leagues NHL – Minor Leagues

#3 – Team Building: Blending the personalities and talents of individual players to create a winning team. Coaches and team management are responsible for fostering a positive team atmosphere. Preseason/Training Camp Roommates Road Trip Roommates Player Only Events Diner Entertainment – movies, amusement parks, golf Coaches and team management are responsible for intervening when team chemistry falters.

Assignment VBS Lesson10 - “Player Management” Reading Quiz Math Quiz SIM Due Friday – end of class.

Talking Points How is a winning team formed? -Providing the tools needed to be successful -Collaboration between business managers and coaches -Scouting the Draft -Evaluate College performance -Evaluate Combine results -Evaluate Pro-Day workouts -Scouting Free-Agency -Evaluate previous performance -Evaluate workouts -Consider age/injury history -Analyze salary cap hit