PR | Marketing Erika Miller, Chair & Dalene Schafer-Bloom, Co-Chair Membership TJ Baggett, Chair & Vickie Nickel, Co-Chair AMEC 30 August 2013.

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Presentation transcript:

PR | Marketing Erika Miller, Chair & Dalene Schafer-Bloom, Co-Chair Membership TJ Baggett, Chair & Vickie Nickel, Co-Chair AMEC 30 August 2013

FISH! A philosophy that works

Fish Philosophy: A remarkable way to boost morale & improve results Given by- Stephen Lundin, Harry Paul & John Christensen

FISH! A philosophy that works

Choose your Attitude Play Be Present Make their day

Four Practices of Fish Philosophy be present make their day play choose your attitude

Ways to implement FISH Philosophy Choose to make today a great day. Find ways to play Stay focused while being present Make the day of other people Our Work Place

Remember….. the Journey is the Destination…..

3 Legs of a Stool

1. Resource Management Resource Management Networking Across All Chapters Mentoring Developing a broader reach within the NAWIC membership, internal and external customers Skills assessment

2. Target Marketing Target Marketing Brainstorming session with members to identify targeted trades Define people with those trades and plug in people from your community Reaching out to other organizations for partnering opportunities

Roofing Real Estate Attorney Agent Insurance Bonding Agent Commercial Lines Workman's comp Architect Engineer Mechanical Electrical Plumbing Structural Civil Geological & Geophysical Environmental Audio Heavy Equipment Fencing Painting Drywall General Contractor Sheet Metal Plumber Building Materials Banking Landscape Contractor Inspectors Flooring Windows, Doors, & Hardware Elevator Electricians Brick Masons Banking Printers Advertising Stone Gutters Safety Examples…

Challenge runs from 1 October 2013 through 15 August Reports due from Regional chairs to National Chairs within the first week after the end of each quarter (except 4th will be early, due by 1st week of August). THE CHALLENGE

3. Integrating Technology into your Workflows Technology integration Using social media to tell NAWIC’s story Task Force to guide website building Instruction for social media utilization Hold technology classes, consider webinars as a vehicle of communication Website template, hosted and supported

Technology Integration Target Marketing Resource Management NAWIC BUILDS PR/Marketing/Membership