A CAREER IN REAL ESTATE

What does it take to be an “EXCELLENT ESTATE AGENT”?

1.“Alive” 2.Committed 3.Accountable 4.Results Driven 5.Service Orientated 6.Honesty & Integrity 7.Disciplined 8.Good Negotiator 9.Positive Attitude 10.Self Motivated 11.Responsible 12.Organized 13. Knowledgeable 14. Good Communicator 15. Flexible 16. Innovative 17. Professional 18. Practical 19. Effective 20. Confident 21. Passion 22. Enthusiasm 23. Focussed 24. Balanced

“SUCCESSFUL Agents DO what UNSUCCESSFUL Agents are NOT prepared to do!!!”

Begin with the OUTCOME in mind!

The INCOME CHAIN is… …an Ongoing Cycle of Activities (Actions), that are Managed (Controlled) by a Sales Person, with a Result (Outcome) in Mind.

START Identify Prospects Prospect Listing Appointments Price & Marketing Presentations Close Mandates Marketing Generate Buyers Close Sales Generate Income Regular Contact & Referrals THE INCOME CHAIN

A COMPARATIVE MARKET ANALYSIS every 30 days to determine the Current Market Value A FOR SALE BOARD SHOW HOUSE POINTER BOARDS when the Property is On Show PROFESSIONAL PHOTOGRAPHS of the Interior and Exterior of the Property INTERNET LISTINGS on Multiple International Websites PROPERTY DISPLAY CARDS Exposure at Local, Regional, and National EXHIBITIONS Access to Local, Regional, National and International BUYERS DATA BASE Marketing TELEPHONE Marketing SOCIAL MEDIA Marketing

HOME STAGING Advice MIDWEEK MINI SHOW HOUSES WEEKEND SHOW HOUSES Show House INVITATIONS BY HAND Show House INVITATIONS BY Show House INVITATIONS BY TELEPHONE and/or SMS Show House BROCHURES in Full Colour Show House Advertising in PRINT MEDIA Advertising with NEW RELEASE FLYERS Advertising with EXCLUSIVE QUARTERLY BROCHURES

Show House FEEDBACK REPORTS in writing VIEW BY APPOINTMENTS with Pre-Qualified Clients REGULAR FEEDBACK AND UPDATES on Current Market Trends Registration for MONTHLY NEWSLETTER ALL OFFERS Taken and Presented in Writing MORTGAGE ORIGINATION Facilities to All Buyers OUR COMMITMENT TO BRING YOU THE BEST POSSIBLE PRICE, IN THE SHORTEST POSSIBLE TIME, WITH THE LEAST HASSLE!

DON’T FORGET! You cannot manage Results – They are what they are! What you can manage is Activities. The Right Activities bring the Right Results! Always Concentrate on THE INCOME GENERATING ACTIVITY! If ever unsure WHAT to do next – Follow the INCOME CHAIN PLAN YOUR WORK AND WORK YOUR PLAN! REMEMBER! “SUCCESS by ACCIDENT is Hard to Reproduce!!!”

We wish for you “All of the Very Best” with your Career in Real Estate!” Think differently!!!!! Two real estate agents decided to start a new career to sell shoes. The two real estate agents go to Africa to open up new markets. Three days after arriving, one real estate agent said, "I’m returning on the next flight. We can’t sell shoes here. Everybody goes barefoot.“ At the same time the other real estate agent sends an to the factory, saying "The prospects are unlimited. Nobody wears shoes here!“

“WE ALL STAND TOGETHER!!!”