2012 NASPA Annual Conference  Phoenix, Arizona  March 10–14, 2012 Career Services: Successful Approaches to Transformation March , 8:45-9:45am Sheila Curran, Peggy Jablonski and Larry Moneta

Presenters Margaret A. (Peggy) Jablonski, Vice President for Student Affairs, University of New Haven Larry Moneta, Vice President for Student Affairs, Duke University Sheila J Curran, President and Chief Strategy Consultant, Curran Career Consulting

Agenda The employment environment for new graduates Why Student Affairs should care about careers Transforming Career Services SSAO Perspective

Key Issues for Higher Education Institutional Pressures Education and Outcomes Cost of Education Funding and Resources Matriculation and Retention

The Wall Street Journal: May 7, 2011 Average FY10 tuition and fees, public 4-year institution: $6,695 Average FY10 tuition and fees, private 4-year institution: $23,210 Cost of College Between 1998 and 2008 The cost of college increased 2.9% ABOVE the rate of inflation

The Wall Street Journal: May 7, 2011 $22,900 The average debt among college students in the class of 2011 Graduate debt, May 2011 “Total student loan debt exceeds total credit card debt in US, with $850 billion outstanding” Mark Kantrowitz, publisher of FinAid.org and FastWeb.com, September 2010.

Salaries for Recent College Grads, Engineering:$55,000 Business:$39,000 Social Sciences:$37,000 Science/Life/Physical:$32,000 Humanities & Liberal Arts:$31,000 Arts:$30,000 Psychology & Social Work:$30,000 Source: Georgetown University, Center for Education and the Workforce, Based on ACS polled sample of recent college graduates aged

College Graduate Unemployment Average Unemployment Rate for All College Graduates: – 2007:2.2% 104 %increase over 5 years – 2011: 4.5% Source: Bureau of Labor Statistics, March, 2011: Unpublished Table 10 data An average 2.2 million college graduates were unemployed in 2011.

The Real Deal for Young Graduates Average Unemployment Rate for College Graduates aged 20-24: – 2007:5.4% 66 %increase over 5 years – 2011: 9.0% Source: Bureau of Labor Statistics, March, 2011: Unpublished Table 10 data Young grads are being hit disproportionately hard by the poor economy. Not only are they unemployed at higher rates than in previous decades; there is also significant underemployment of young grads.

Unemployment Rates for College Grads aged The unemployment rate for young grads has remained around 9% for three years in a row ( ).

The Career Squeeze External Internal Constituent Demands Employment Environment Inadequate Resources Increased Expectations Career Services Challenges Curran Consulting Group

Inadequate resources Career Services operating budgets FY11 vs. FY10 for 554 respondents participating in the National Association of Colleges and Employers (NACE) Research: Career Services Benchmark Survey Budget Change from FY 10# Respondents% of Respondents Decrease more than 20%285.1% Decrease 15-20%264.7% Decrease 10-15%407.2% Decrease 5-10%5910.6% Decrease less than 5%5710.3% NO CHANGE % Increase less than 5%437.8% Increase 5-10%234.2% Increase 10-15%101.8% Increase 15-20%20.4% Increase more than 20%162.9% TOTAL554100%

A simple math problem How do you adequately serve the multiple career needs of 20,000 students with 7 staff? Careers staff do not have sufficient band-width to adequately build personal career relationships with students, under the current model.

WHAT CONSTITUTES SUCCESS FOR YOUR CAREER SERVICES OFFICE?

Academic and Administrative Departments, Faculty WHATWHO HOW External Constituencies WHEN Senior Leadership and Board Vision Mission Goals METRICS Students and Alumni Sheila Curran, Curran Consulting, 2011 RESOURCES Holistic Assessment and Change Model

Key Stages of Transformation 1.Assess what you have, and maximize what you’ve got! 2.Leverage existing resources 3.Invest for the future 1.Assess what you have, and maximize what you’ve got! 2.Leverage existing resources 3.Invest for the future

Improving Student Outcomes Adopt an institution-wide approach Engage students early Leverage technology Build a career community

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