By 20064187 Kim Joon Young. . Company History. What is Cruise Virgo?. Route. Activities on ship. SWOT Analysis. Stock.

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Presentation transcript:

By Kim Joon Young

. Company History. What is Cruise Virgo?. Route. Activities on ship. SWOT Analysis. Stock

Genting Hong Kong Limited. Company Name. Company History September 1993 in Hong Kong Founded A leisure entertainment corporation Who they are Tan Sri Lim Kok Thay Chairman Star Cruise, Resorts, School, Business Line Web Site Hong Kong Stock Exchange Stock

. What is Cruise Virgo? Virgo Ship 10th Facts -1) Gross Tonnage: 76,800grt -2) Length (metres): 268m/879ft -3) Width (metres): 32m/106ft -4) Average Cruising Speed (knots): 24kn -5) Maximum Cruising Speed (knots): 25kn -6) Number of Stabilisers: Yes -7) Bow & Stern Thrusters: 3 -8) Full Satellite Navigation System: 2 -9) Number of Cabins: ) Passenger Capacity (based on lower berths): 1,804

. Route?

. Activities on ship?  Taverna - Deck 13  Gelato - Deck 12  Mediterranean - Deck 12  Samurai - Deck 8  The Taj - Deck 8  Blue Lagoon - Deck 7  Noble House - Deck 7  Palazzo - Deck 7  The Pavilion - Deck 6  Bella Vista - Deck 6 Restaurant

. Activities on ship?  Basketball court  Star Track  Neptune Wet & Wild pool  Aquaswim jet current exercise pool  Golf driving & mini golf Sports

. Activities on ship?  Wine shop  Star Boutique  Video Arcade  Library  Mahjong /card room Facilities

Strengths Opportunities. SWOT Analysis  Main customers are old customers who have a money (Mainly 30~50 years old people)  Cheaper than air ticket  People want to enjoy leisure time by travelling  Good brand Name (presented the "Best Cruise Operator in Asia-Pacific” award)

Weakensesses Threats. SWOT Analysis  Popularity of Europe cruise.  Low occupancy rate in Asia  Increasing Oil Price.  1% low Annual growing in Asia

. Stock