Entertainment Advertising Rates Creative Specifications ALT text: Within 20 half-width Alphabets or numbers Under text: unacceptable A name of the advertiser must be put in the creative. It is acceptable to put advertiser's name, product's or service's' name in ALT. Flash is unacceptable. All material scheduled to be substituted should be forwarded together with the respective ad-links (Websites) before the due date for advertisement material. Type imps. Estimated/G uaranteed Exposure type Rate (tax excluded) Number of advertisers H- 1 Entertainment rectangle (MPU) -GuaranteedRotation 0.5 JPY/ imps - H- 2 Entertainment side button -Estimated Regular Exposure 0.35 million JPY Limited to four advertisers Type Ad Size (horizonta x vertical) Max, file size File format Loop Number of displaying multiple materials Number of text Changing materials Rectangle (MPU) without homepage 300×25050KB Flash Unlimite d looping possible Up to four different materials gif or JPEG Side Button300×5520KB Flash Unlimite d looping possible Up to four different materials gif or JPEG H-1 H-2 Please refer to pack menu ( Footer wide vision ad)

Book Creative Specifications ALT text: Within 20 half-width Alphabets or numbers Under text: unacceptable A name of the advertiser must be put in the creative. It is acceptable to put advertiser's name, product's or service's' name in ALT. Flash is unacceptable. All material scheduled to be substituted should be forwarded together with the respective ad-links (Websites) before the due date for advertisement material. Type Ad Size (horizonta x vertical) Max, file size File format Loop Number of displaying multiple materials Number of text Changing materials Rectangle (MPU) without homepage 300×25050KB Flash Unlimite d looping possible Up to four different materials gif or JPEG Side Button300×5520KB Flash Unlimite d looping possible Up to four different materials gif or JPEG Advertising Rates Type imps. Estimated /Guarante ed Exposur e type Rate (tax excluded ) Number of advertisers Perio d Posting Date I- 1 Book rectangle (MPU) - Guarantee d Rotatio n 0.5 JPY/ imps - One week Monday I- 2 Book side button -Estimated Regular Exposur e 0.2 million JPY Limited to four advertisers One mont h First day of the month I-1 I-2 Please refer to pack menu ( Footer wide vision ad)

Go and Shogi Creative Specifications ALT text: Within 20 half-width Alphabets or numbers Under text: unacceptable A name of the advertiser must be put in the creative. It is acceptable to put advertiser's name, product's or service's' name in ALT. Flash is unacceptable. All material scheduled to be substituted should be forwarded together with the respective ad-links (Websites) before the due date for advertisement material. Type Ad Size (horizonta x vertical) Max, file size File format Loop Number of displaying multiple materials Number of text Changing materials Rectangle (MPU) without homepage 300×25050KB Flash Unlimite d looping possible Up to four different materials gif or JPEG Side Button300×5520KB Flash Unlimite d looping possible Up to four different materials gif or JPEG Advertising Rates Type imps. Estimated /Guarante ed Exposur e type Rate (tax excluded ) Number of advertisers Perio d Posting Date J- 1 "GO" and "Shogi" rectangle (MPU) - Guarantee d Rotatio n 0.5 JPY/ imps - One week Monday J- 2 "GO" and "Shogi" side button -Estimated Regular Exposur e 0.2 million JPY Limited to four advertisers One mont h First day of the month J-1 J-2 Please refer to pack menu ( Footer wide vision ad)