K.C. Riedl Learfield Communications CO-Chair of Messaging Work Group

SHORT VIDEO 5 TIPS FOR INFOGRAPHING BREAK TO WORK GROUPS

Don’t miss an opportunity to visualize the data.

Rather than wanting to provide all of the facts, provide the most compelling information

TYPOGRAPHY SHOULD NOT BE A CRUTCH

VISUALIZE THE DATA

Focus your creative typographical energies on titles and headings, the perfect opportunity to use a fun and eye-catching font that fits the theme or topic.

VISUALIZE THE HOOK  Give the most important information the most visual weight

THE BEST STORIES HAVE GREAT ENDINGS

 Break into work groups  Use tips and comments  Make suggestions to share with the designer  Final product at the next meeting  Release them to the world!