2 Some scintillating stats Launched in Australia in 2000 Number three online travel agent in Australia (Hitwise) Over 350,000 subscribers to our weekly newsletter Over 900,000 unique visitors per month Over 13.8 million visits per year 1.5 hotel rooms are sold every minute A flight is sold every nine minutes
3 All about us.... We think that what you put in your memory bank is far more important than what you put in your piggy bank. We’re here to inspire, with thousands of opportunities to see and savour the world, and to encourage people to put the living back into life. We’re a one-stop shop for travel and lifestyle: Flights – international and domestic Hotels, including our famous Secret Hotels® Holiday packages (fly + stay) Experiences (activities) Travel insurance Car hire Gifts, including bottle shop
4 The brand is: FUN funky cool INSPIRING in the know cheeky :) unique fashionable PINK spirited spontaneous
5 Who’s living every lastminute? We’re spirited, we’re fun, we’re spontaneous, and we have a loyal consumer base who are too. Our customers are: Women!!! 18 – 45 (or older, but young at heart) Employed full-time as a professional Either single or shacked up, but don’t have kids (or we ignore them!) Very social, both online and in ‘real life’ Focused on having a great time, all the time, be it dinner & the latest romantic comedy, a night on the dance floor, or a wine-soaked weekend away – she’s all about the experience
6 Opportunities to work with us The weekly newsletter Stop presses (dedicated solus s) Onsite real estate: Homepage Product category homepages Social media Twitter – 3,500 Facebook – 5,000 PR & promotions Tactical campaigns
7 TNQ destination of the month To be involved, you only need to do two things: 1)be listed for sale on lastminute.com.au 2)create an exclusive offer that fits the Friends With Benefits campaign theme Some ideas: Bonus inclusions: brekkie, upgrade, wine, choccies, late check out But 1, get 1 free Buy 1, get 1 half price The better your deal, the more likely it will be selected as a hero product!
8 Listing for sale on lastminute.com.au There are two ways to do this: 1) list as a hotel through Wotif Group land based accommodation only, eg no houseboats six month booking window NOT caravan parks, hostels/backpackers, cottages/cabins/houses 2) list as an experience through GoDo activities We are then able to bundle products, eg flight + hotel + experience to create holiday packages, bookable offline through our agents.
9 Time to meet the experts David Callan Accommodation Product Manager Wotif Group Michelle Ricketts Supplier Relationship Manager GoDo
10 THANK YOU!
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