Alabama Gulf Coast Convention & Visitors Bureau Economic Indicators on Alabama’s Gulf Coast

Alabama Gulf Coast Convention & Visitors Bureau 2003 Baldwin County Tourism Facts 4 MillionAnnual visitors $1.8 BillionTravel-related expenditures 41,357Travel-related jobs $776 MillionTravel-related wages Economic Impact of Alabama Travel Industry 2003

Alabama Gulf Coast Convention & Visitors Bureau Alabama Gulf Coast Accommodations Inventory New Units Average Annual Growth ’99-’03: 493 units 13,784 Total

Alabama Gulf Coast Convention & Visitors Bureau City Size by Transient Lodging Units Jacksonville, FL14,000 Puerto Rico14,000 Louisville, KY13,787 Raleigh, NC13,716 Daytona Beach, FL13,000 Charleston, SC12,998 Alabama Gulf Coast 13,784

Alabama Gulf Coast Convention & Visitors Bureau 2003 Visitor Profile Study State of Residence 30.6%

Alabama Gulf Coast Convention & Visitors Bureau 2003 Visitor Profile Study State of Residence 30.6% 31.9%

Alabama Gulf Coast Convention & Visitors Bureau 2003 Visitor Profile Study State of Residence 30.6% 31.9% 31.4%

Alabama Gulf Coast Convention & Visitors Bureau Alabama Gulf Coast Total Population Assessment Total Annual Population4.6 million* *Includes “day-trippers,” visitors in paid accommodations, those staying with friends & relatives, non-resident owners and their guests, snowbirds, and permanent, year-round residents. Alabama Real Estate Research & Education Center

Alabama Gulf Coast Convention & Visitors Bureau Alabama Gulf Coast Regional Resident Population 200 Miles 4.9 Million 130 Miles 1.8 Million 65 Miles 1.0 Million Alabama Gulf Coast Convention & Visitors Bureau

Baldwin County Population Projections Cities % Change Daphne11,29016,58117, %19,761 Fairhope8,48512,48013, %14,602 Foley4,9377,5908, %9,620 Bay Minette7,1687,8208, %8,714 Spanish Fort3,7325,4236, %7,221 Gulf Shores3,2615,0445, %7,196 Orange Beach2,2533,7824, %5,224 Robertsdale2, , %4,770 Loxley1,1611,3481, %1,624 Summerdale %834 Silverhill5565, %777 Elberta %717 Baldwin County98,280140,415153, %177,069 Source: Baldwin County EDA

Alabama Gulf Coast Convention & Visitors Bureau Baldwin County Demographics Source: Baldwin County EDA Total Income: Percent Change Less than $10,00060,53743, % $10,000 to $14,99931,93127, % $15,000 to $19,99931,40625, % $20,000 to $24,99929,94926, % $25,000 to $29,99926,32725, % $30,000 to $34,99923,63524, % $35,000 to $39,99919,13523, % $40,000 to $44,99916,90321, % $45,000 to $49,99913,23018, % $50,000 to $59,99919, % $60,000 to $74,99915,01234, % $75,000 to $99,9998,66529, % $100,000 to $124,9992,82311, % $125,000 to $149,9991,5455, % $150,000 or More2,7079, %

Alabama Gulf Coast Convention & Visitors Bureau 2003 Alabama Lodging Revenue $778 million Montgomery $51 M 7.0% Mobile $62 M 7.4% Madison $55 M 7.0% Jefferson $121 M 15.5% Baldwin $228 M 29.2% Economic Impact of Alabama Tourism 2003

Alabama Gulf Coast Convention & Visitors Bureau 2003 Lodging Rentals & Market Share $918 Million  9.3% Baldwin Gulf Shores Orange Beach Escambia Pensacola Pensacola Beach Perdido Key Santa Rosa Navarre Okaloosa Ft. Walton Destin Walton Sandestin Seaside Grayton Beach Bay Panama City $228 M 25%  12.9% $111 M 12%  11% $23 M 3%  14.4% $189 M 21%  11% $197 M 22%  9.8% $169 M 18%  3.8%

Alabama Gulf Coast Convention & Visitors Bureau Lodging Rentals

Alabama Gulf Coast Convention & Visitors Bureau Where Do We Stand? 51% 89% 94% Updated 3/22/05

Alabama Gulf Coast Convention & Visitors Bureau What’s Happening Now? Hotels.com Most Popular Vacation Rental Destinations: 1. Myrtle Beach, SC 2. Orlando 3. New York City 4. Panama City, FL 5. Ocean City, MD 6. Virginia Beach, VA 7. Las Vegas 8. Miami 9. Gulf Shores, AL 10. Destin, FL

Alabama Gulf Coast Convention & Visitors Bureau What’s Happening Now? Re-development New development

Alabama Gulf Coast Convention & Visitors Bureau The Lighthouse

Alabama Gulf Coast Convention & Visitors Bureau Turquoise Place

Alabama Gulf Coast Convention & Visitors Bureau Colonial Pinnacle at Craft Farms

Alabama Gulf Coast Convention & Visitors Bureau Bon Secour Village

Alabama Gulf Coast Convention & Visitors Bureau Bon Secour Village Resort Conference Center Plaza/Retail Square Golf Marina

Alabama Gulf Coast Convention & Visitors Bureau

 Retail Space  Dining  Entertainment  Bird Sanctuary & Nature Trails  Marina  Condominiums The WHARF

Alabama Gulf Coast Convention & Visitors Bureau R I V E R W A L K

Alabama Gulf Coast Convention & Visitors Bureau R I V E R W A L K Shopping Village Restaurants 308-unit waterfront resort 22,600 square feet of meeting space Gulf World Marine Park Water Theme Park Wetlands Interpretive Center & Nature Trail Nightlife Area Marina

Alabama Gulf Coast Convention & Visitors Bureau “New Frontier”

Alabama Gulf Coast Convention & Visitors Bureau What Will The Future Hold? As of September 1999, 53% of the U.S. population lived within 50 miles of a coastline. By 2025, that number is projected to be 75%. NOAA National Ocean Service & Restore America’s Estuaries

Alabama Gulf Coast Convention & Visitors Bureau Statistics Available Online –Monthly Economic Updates –Visitor Profile Reports –This Presentation