AE NAME Sr. Account Executive P: ON-THE-GO

Format Hometown Adult Contemporary Target Audience = Adults AM- 9AM Hometown Mornings Wayne & Jaimee 9AM – 10AM Early Middays with Wayne Coy 10AM – 2PM Middays with Jim Hampton 2PM – 7PM Afternoon Drive with Tricia Ferguson

KKDV Primary Service Area Concord 125,880 Walnut Creek 66,900 Danville/Alamo57,911 Martinez37,165 Orinda/Moraga 35,452 Pleasant Hill 34,127 Benicia27,618 Lafayette25,053 Clayton 11,505 Antioch/Oakley145,294 Total Population 566,905

KKDV Delivers In Your Direct Target Market!

*Weekly Cume. PPM Arbitron

The KKDV website provides information on local events, traffic, weather, contests and much more! KKDV.com receives over 4,000 unique visitors a month & the KKDV Loyal Listener Club has over 3,000 members! KKDV is also on Facebook & Twitter!

1950 Today Radio reaches 93% of all adults 18+ EACH WEEK! 222,921,000 People over 2 hours a day! Source: March 2014 RADAR® 120 National Radio Listening Report Mon- Sun 12A-12A persons 12+ Radio continues to be a “BIG Three”

RadioTwitter Facebook YouTubeGoogle Sites Adults in Millions On a typical day for people 25-54: 250% more will use Radio than will go to all Google Sites 250% more will use Radio than will go to Facebook 400% more will use Radio than will go to YouTube 2000% more will use Radio than will go to Twitter Sources: Source: comScore Inc Ratings for March 2015 Average Daily Visitors, Multiplatform A25-54, factored from PC composition; RADAR 125 June 2015, P25-54, M-M plus KDR digital from comScore

Partnership with Ipsos/OTX after exposure to the radio campaign +51% Increase in Search +51% Increase in Search ….the Katz Radio Group has measured a lift in motivation for Brand Search over 51 client ads

Source: Gfk MRI, Spring 2013 survey. 1)Reinforce the message to heavy internet users reached by Internet campaigns 2) Expand the total reach of the campaign by delivering to lighter Internet users

Note: AM/FM Radio includes radio station streaming and HD Radio; Internet excludes ; Mobile internet includes internet usage via PC, mobile, tablet, and eReader Online campaigns are a SUPPLEMENT to Radio, not a SUBSTITUTE! Source: USA TouchPoints

What’s Going On Locally 39% Get in a Better Mood 40% Keeps Me Company 45% In the Habit 48% News/ Weather/ Traffic 49% Like to Work with Radio 55% DJs/ Hosts/ Shows 55% Hear Favorite Songs 67% Prizes 12% Sports 16% Charitable Events 20% Talk Shows 28% Music Surprises 28% Escape Life’s Pressures 31% Discover New Music 34% Emergency Info 34% Source: Jacobs TechSurvey 11, 2015 Main Reason for Listening to Radio Have called into a station, met a DJ in their community, or interacted in some other manner 80% 70% Think radio hosts are “like a friend” whose opinions they trust and value.

AM/FM Radio Network TV Cable TV Internet via Computer Mobile Apps Mobile Internet Satellite Radio mp3s CDs Internet Streaming Services Game Console Newspaper Magazine Source: USA TouchPoints. Mon-Sun Hourly reach of media for Adults Note: AM/FM Radio includes HD Radio and radio station streams; TV includes time-shifted viewing; Internet excludes ; Internet Streaming Services include iHeartRadio, Pandora, Spotify, etc., Newspapers and Magazines include digital readership. Hourly Reach of Media Adults AM/FM Radio is the most utilized medium during key shopping daytime hours delivering messaging immediately prior to the Point of Purchase