BRAZIL: 2014 WORLD CUP AND 2016 SUMMER OLYMPICS Amanda Craig, Chris Hickey, Kathleen Smith, and Quincy Zhai 4/13/2011.

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Presentation transcript:

BRAZIL: 2014 WORLD CUP AND 2016 SUMMER OLYMPICS Amanda Craig, Chris Hickey, Kathleen Smith, and Quincy Zhai 4/13/2011

2003: FIFA decides to hold the World Cup in South America 2007: Brazil was the sole bidder and won the right to host This marks the first time since 1978 (Argentina) that South America has hosted the World Cup Brazil’s second time hosting; the country’s first hosted the event in WORLD CUP

12 cities have been chosen to host the games The estimated cost of stadium construction and upgrades is $1.1 billion.

2014 WORLD CUP Six cities will have their stadiums upgraded. Maracana Stadium Rio de Janeiro From the 1950 World Cup

2014 WORLD CUP Six cities will have new stadiums constructed. National Stadium Brasilia

WORLD CUP AND OLYMPICS COVERAGE Broadcasting rights have been awarded to three organizations in Brazil. 1. TV Globo 2. Bandeirantes 3. Rede Record This is important because all Brazilian citizens will have access to free coverage of the games.

October 2, 2009: International Olympics Committee (IOC) announced Brazil as the host country of the 2016 Summer Olympics Rio de Janeiro beat out Madrid, Tokyo, and Chicago This marks the first time that South America has ever hosted the Olympics SUMMER OLYMPICS

President and Michelle Obama personally rallied for the Olympics to be hosted by Chicago in Chicago had the lowest bid at $4.8 billion compared to Rio’s bid at $13.9 billion. In a recent trip to Brazil, President Obama repeatedly said that “the United States wanted to help Brazil in building infrastructure for the 2014 World Cup and the 2016 Summer Olympics, and in developing Brazil’s recently discovered deepwater oil reserves, and then buying the oil.”

2016 SUMMER OLYMPICS Hosting the games will “inject $51.1 billion into Latin America’s largest economy through 2027.” Additionally, the Olympics and Paralympics will create nearly 121,000 jobs a year in the seven-year period. With just two deals, the organizers have already secured an estimated $700 million in local sponsorships, which was a new record for the Olympics.

2016 SUMMER OLYMPICS The tower captures solar energy and will supply energy for all of the Olympic city. In addition, the tower will serve as the welcome sign and hold the Olympic flame. Solar City Tower, Island of Cotonduba

INFRASTRUCTURE Sports Venues  Numerous sports facilities have already been built for the 1950 World Cup and the 2007 Pan American Games, but many more venues await construction.  Many big projects are behind schedule. For example, the stadium that is expected to host the World Cup’s first match in Sao Paulo has yet to break ground as of March Sambadrome, Olympic Marathon & Archery

INFRASTRUCTURE Transportation  ``Transportation is our biggest challenge,'' said Felipe de Faria Góes, Secretary of Development for Rio de Janeiro.  Three new major highway/bus rapid transit routes will connect the four Olympic venues.  The TransCarioca route, which runs from the north to the south, costs $447.5 million and will displace 3,000 families in dense northern neighborhoods at a cost of $171 million.

INFRASTRUCTURE Airports and Hotels  Ricardo Teixeira, president of the Brazilian football federation, has made it clear what is on his mind: ``The three main priorities we have are airports, airports, airports.''  The Brazilian government plans to invest approximately $3 billion to update its airports to handle the traffic of visitors for the World Cup.  Construction has begun or been approved for more than 300 hotels, but a 20,000 room deficit is still expected for the Olympics. Docked cruise ships will be used to cover about 8,000 of those rooms.

INFRASTRUCTURE Electricity  Approximately 92% of Brazil’s power comes from hydroelectric sources.  Many are concerned about the power grid being overwhelmed during these sporting events, as local blackouts are not uncommon.  In November 2009, 18 out of 27 states were affected by a nearly four hour blackout.

CRIME  Just two weeks after winning the Olympic bid, 21 Brazilians were killed and more were injured in a shoot-out between rival drug gangs in Rio de Janeiro. A police helicopter crashed after being caught in the crossfire.  The federal government provided state authorities with emergency funding to combat the drug gangs, which control many of Rio’s 1,000 favelas. Rio State Governor Sergio Cabral was promised $59 million by the President to combat crime in the following six months.

CRIME  "We told the International Olympic Committee that this is not easy, and they know that," Rio Governor Sergio Cabral said. "We don't want just to be ready for special days — for that we can put 40,000 police on the streets. I told them we want to get to 2016 and have a peaceful Rio de Janeiro before, during and after the Games.“  Approximately $500 million will be provided to the Rio state to ensure the security of the Olympic Games.

CRIME  As of 2009, the Pacifier Police Divisions, which establish a police presence in favelas before crime occurs, had only been introduced in four of the favelas due to a lack of resources and manpower.  Authorities are now focusing on hiring rookie cops and paying them bonuses to prevent them from turning to bribes from the drug gangs. President Lula established a law that provides a bonus payment to public security officials, who will serve during both the World Cup and Olympics.

DISCUSSION QUESTIONS  Do you think that Brazil will be ready for the World Cup in 2014 and Summer Olympics in 2016?  Do you think the money being spent on the events will benefit the country economically and socially?  What do you think is the biggest obstacle that Brazil faces in preparing for the sporting events?

SOURCES  fears-prompt-double-your-money-deal-in-brazil fears-prompt-double-your-money-deal-in-brazil   1&articleid=72509http:// 1&articleid=72509   makeover.htmlhttp:// makeover.html      million-in-local-sponsorship-contracts.htmlhttp:// million-in-local-sponsorship-contracts.html  ex.html?inline=nyt-classifier ex.html?inline=nyt-classifier