Being Ecommerce Sophon Thanasrivilai #100485

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Presentation transcript:

Being Ecommerce Sophon Thanasrivilai #

How ecommerce work

Basic steps becoming eCommerce Getting an Internet Merchant Bank Account Web Hosting Obtaining a Digital Certificate Finding a Provider of Online Transactions Creating or Purchasing a Shopping Cart Software

Some additional issues Take up to a month to come through A merchant bank account need to upgrade to an Internet account Ensure that your bank has credit card processors that can connect to FDC, Paymentech or CyberCash Be able to handle Card Not Present transactions.

Web Hosting Good uptime Good technical support Fast connection to the Net Staff that is knowledgeable about eCommerce Compatibility with major eCommerce providers

Obtaining a Digital Certificate A digital certificate, also known as a SSL Server Certificate, enables SSL (Secure Socket Layer encryption) on the web server. SSL protects communications A certificate costs about $ and can be obtained from Thawte or VerisignThawteVerisign

Finding a Provider of Online Transactions How many transactions expect in a month How many products to put on web site How complex the software need to be How much willing to spend

Shopping Cart Software Shopping cart software is an operating system that can be used to allow people to purchase items, keep track of accounts

Marketing your site Submit the site to as many search engines as possible Make deals to web sites with similar themes to create reciprocal links. Purchase space from a popular website to display advertising banner Word of mouth is very powerful on the Net Avoid spamming

Conclusion eCommerce can be a very rewarding venture Investigate the web sites that are possible rivals and formulate a strategy for competing against them.