CHAPTER 13 Copyright ©2014 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part. Preparing Résumés and Application Letters

Copyright ©2014 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part. 1Prepare for employment by considering relevant information about yourself as it relates to job requirements. 2Identify career opportunities using traditional and electronic methods. 3Prepare an organized, persuasive résumé that is adapted for print, scanning, and electronic postings. 4Utilize employment tools other than the résumé that can enhance employability. 5Write an application message that effectively introduces an accompanying print (designed) or electronic résumé.

Copyright ©2014 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part. Process of Applying for a Job Continued

Copyright ©2014 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part. Process of Applying for a Job (cont.)

Copyright ©2014 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part. Sources for Identifying Career Opportunities

Copyright ©2014 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part. Standard Parts of a Résumé

Copyright ©2014 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part. Preparing a Print (Designed) R é sum é ● Develop appealing format that _________ ______________ ● Format for quick, _____ reading ● Create an appealing ______ ● Consider adding a statement of your _________ and __________ qualifications easy output creativity originality highlights

Copyright ©2014 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part. Selecting an Organizational Plan for a Résumé

Copyright ©2014 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part. Types of Electronic Submissions

Copyright ©2014 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part. Preparing Electronic Postings ● Know postings are not _____________ ● Prepare a professional submission that ________ _____________ precisely ● Send résumé in requested format: ─ ______- résumé — text résumé pasted below cover message ─ Text résumé — ASCII or RTF format that removes ___________ ─ Attachment saved as word processing file ● Include _________ summary after identification section confidential follows Inline formatting keyword instructions

Copyright ©2014 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part. Preparing a Scannable R é sum é ● Use popular, nondecorative typefaces ● Use 10- to 14-point font ● Do not include italics, underlining, open bullets, or graphic lines/boxes ● Use ample white space ● Print on one side of white, standard-size paper ● Do not fold or staple

Copyright ©2014 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part. Making a R é sum é Search Friendly ● Place name as first item on every page ● Add powerful keywords in separate section Capitalize first letter of each keyword Begin with most important, work in reverse Use only 80 keywords ● Support keywords in résumé body

Copyright ©2014 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part. A Professional Portfolio... ● Illustrates past activities, projects, and accomplishments ● Can be easier to organize and transport if presented digitally ● Must show clear understanding of audience needs and your qualifications

Copyright ©2014 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part. Electronic Portfolio: Post on Your Website

Copyright ©2014 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part. Employment Videos ● Keep video simple with one stationary shot using a good camera and tripod ● Use proper lighting that focuses on applicant’s face ● Speak clearly at easy-listening pace using quality microphone ● Choose camera friendly, good-fitting clothing appropriate for job sought ● Edit video to assure professional image

Copyright ©2014 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part. Preparing Effective Application Messages ● Use ___________ message strategy to sell your qualifications ● Include _______ statements ● Select concise, on-target language _______ to the employer’s needs ● Assure tone that avoids insincere ________, false ________, or ________ statements ● Focus on your strengths, provide _________ of qualifications, and portray a ________ attitude persuasive original tailored boastfulmodesty flattery positive evidence