1 Blogs

2 What are Blogs? Weblogs, or blogs is something like a diary or an online journal, i.e. Star Treks Captains Log Weblogs, or blogs is something like a diary or an online journal, i.e. Star Treks Captains Log Characterized by brief text entries in reverse chronological order Characterized by brief text entries in reverse chronological order Usually contains hypertext links to other sites recommended by the author that are relevant to the subject Usually contains hypertext links to other sites recommended by the author that are relevant to the subject A form of message board A form of message board Personal communication Personal communication

3 History of Blogs Foreshadowed in Orson Cards 1985 novel, Enders Game, in which 2 characters, Peter and Valentine, establish what are essentially political blogs. Foreshadowed in Orson Cards 1985 novel, Enders Game, in which 2 characters, Peter and Valentine, establish what are essentially political blogs. Birth Year: 1997? Birth Year: 1997? The year in which Scripting News /whatIsScriptingNews, the longest running blog on the internet, was created by Dave Winer, a software developer. The year in which Scripting News /whatIsScriptingNews, the longest running blog on the internet, was created by Dave Winer, a software developer. /whatIsScriptingNews /whatIsScriptingNews By the end of 1997, Jorn Barger, publisher of Robot Wisdom (blog), coined the term weblog. By the end of 1997, Jorn Barger, publisher of Robot Wisdom (blog), coined the term weblog Relatively new phenomenon, growing in popularity since Relatively new phenomenon, growing in popularity since 2000.

4 Todays Bloggers Who are They? Bloggers are everyday people, scholars, technical gurus, political watchers and scientists. Bloggers are everyday people, scholars, technical gurus, political watchers and scientists. Everyday people use blogs to keep family and friends informed about their lives. They sometimes use pictures and other media to describe their mood. Everyday people use blogs to keep family and friends informed about their lives. They sometimes use pictures and other media to describe their mood. Others blog to keep their audience abreast of new information/developments relative to their area of expertise. Others blog to keep their audience abreast of new information/developments relative to their area of expertise. Sometimes allows the audience an opportunity to post questions, comments, etc. (message board). Sometimes allows the audience an opportunity to post questions, comments, etc. (message board).

5 The Benefits of Blogging An opportunity to express onself (venting) An opportunity to express onself (venting) A form of therapy A form of therapy A sense of community A sense of community Individuals typically have similar interests Individuals typically have similar interests A way to keep track of the latest news, opinions, and rumors. A way to keep track of the latest news, opinions, and rumors.

6 Why do people Blog? Documenting ones life Documenting ones life Providing commentary and opinions Providing commentary and opinions Working out emotional issues Working out emotional issues Thinking by Writing Thinking by Writing Promoting conversation and community Promoting conversation and community

7 About Blogs There are currently an estimated 500,000 blogging sites today. There are currently an estimated 500,000 blogging sites today. This number is predicted to grow exponentially. This number is predicted to grow exponentially. Blogs are only now starting to be the subject of academic study. Blogs are only now starting to be the subject of academic study.

8 Enterprise Blogging Companies are beginning to establish blogging sites in order to gain immediate feedback, from both internal and external sources. Companies are beginning to establish blogging sites in order to gain immediate feedback, from both internal and external sources. External information is critical because it affects relationships with customers, partners and investors. External information is critical because it affects relationships with customers, partners and investors. Enterprise blog is an approach to collecting and sharing actionable information. Enterprise blog is an approach to collecting and sharing actionable information.