Communicating the Results of Air Quality Monitoring in Metro Manila Public Awareness Component Metro Manila Air Quality Improvement Sector Development.

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Presentation transcript:

Communicating the Results of Air Quality Monitoring in Metro Manila Public Awareness Component Metro Manila Air Quality Improvement Sector Development Programme

LEGAL FRAMEWORK CLEAN AIR ACT Chapter 2 : Air Quality Management System Section 6. Air Quality Monitoring and Information Network. The Department shall prepare an annual National Air Quality Status Report which shall be used as basis in formulating the Integrated Air Quality Improvement Framework…

CONTENT OF NATIONAL AIR QUALITY STATUS REPORT Extent of pollution in the country, per type of pollutant and per type of source, based on the Department’s monitoring stations Analysis and evaluation of the current state, trends and projections of air pollution at various levels Identification of critical areas, activities or projects which will need closer monitoring or regulation; Recommendations for necessary executive and legislative action Pertinent qualitative and quantitative information concerning the extent of air pollution and the air quality performance rating of industries in the country.

NATIONAL AIR QUALITY STATUS REPORT 2002 Content : Executive Summary Air Pollutants : Criteria Pollutants, Non-Criteria Pollutants, Sources of Pollution Health Impacts Trends Issues Government Responses NGO and Private Sector Responses Appropriate Technologies and Best Practices Recommendations

LEGAL FRAMEWORK CLEAN AIR ACT Chapter 4 : Institutional Mechanism Section 39. Public Education and Information Campaign. A continuing air quality information and education campaign shall be promoted by the DENR, the Dep Ed, the DILG, the DA and Philippine Information Agency (PIA). Consistent with Section 7 of this Act, such campaign shall encourage the participation of other government agencies and the private sector including NGOs, POs, the academe, environmental groups and other private entities in a multi-sectoral information campaign

Lecture poster on Clean Air Act Milestones Brochures on Clean Air Act Milestones and 2003 Air quality Status Report RECENT PUBLICATIONS

10-minute video documentaries (in VHS and CD versions) on the following titles: - Bakit Marumi ang Hangin? - Epekto ng Polusyon sa Ating Kalusugan - Ikaw at ang Clean Air Act - Kapit-bisig para sa Malinis na hangin - Tungo sa Malinis na hangin at Kapaligiran - Clearing the Air OTHER CHANNELS

Ten 8ft x 8ft Outdoor Billboards on “Let’s All Act to Clean the Air” that were installed in the following sites: - DENR Main gate (Visayas Avenue) - PAWB (North Avenue and Quezon Avenue gates) - DILG (EDSA) - LTO (East Avenue) - EMB-NCR (Quezon Avenue) - DENR-Region 4 (Roxas Blvd.) - EMB-Region 3 - Phil. Postal Corporation (Lawton) - TOCA (San Lazaro, Rizal Avenue) OTHER CHANNELS

GOAL of the PA COMPONENT By the end of 2004, transport, industries and the general public are practicing activities towards clean air.By the end of 2004, transport, industries and the general public are practicing activities towards clean air.

OBJECTIVES To promote awareness of the relevant provisions of the Clean Air Act. To provide information of clean air in order to encourage change of behavior and practices.

TARGET AUDIENCES PUBLIC UTILITY DRIVERS AND OPERATORS ( Diesel, i.e. jeepney, taxi, bus, truck) TRICYCLE DRIVERS MOTORISTS INDUSTRIES GENERAL PUBLIC

MESSAGES 1.Proper vehicle maintenance = good emissions emissions 1.Proper vehicle maintenance = good emissions emissions Good economics = good emissions 2. Good economics = good emissions = clean air = clean air Good economics = good emissions 2. Good economics = good emissions = clean air = clean air Air  Health impacts 3. Air  Health impacts

MEDIA CHANNELS Press Releases/ News Advisories Feature Stories Ads/News Update TV/Radio Plugs TV Scrolls News Advisories with trapik.com TV Features PRINTBROADCAST

MEDIA CHANNELS Outdoor Advertising i.e., Adboard Outdoor Advertising i.e., Adboard Press Conferences WebsiteWebsite

THANK YOU Public Affairs Office Department of Environment and Natural Resources Telefax Environmental Education and Information Division Environmental Management Bureau - DENR Telefax :