Interim CAP Social Media Committee Report to the National Executive Committee Major Al Pabon Committee Chair

Why was the committee created Address an NEC Agenda Item Create a policy recommendation Actions to Date Research USAF and Industry Best Practices Discuss ideas and policy recommendations Recommend a policy to the NEC

Social Media is An “un-controllable” environment that can be harnessed to tell the CAP Story by units and individual members.

Proposed CAP Social Media Policy Recognized that Social Media has changed our Communications Processes Defines “Structured” and “Un-Structured” Social Media Defines CAP’s Responsibilities Defines Member Responsibilities Defines Common Responsibilities Supports CAP Core Values

Proposed CAP Social Media Policy This policy recommendation and the supporting materials will hopefully encourage CAP Units to engage with Social Media and Encourage our members to tell their CAP Stories with their personal Social Media.

Member Discipline Policy expects members to act as per the CAP Core Values in the Social Media Environment Does not specify disciplinary actions Existing policy provides commanders with tools to deal with discipline issues Trusts the local CC to do the right thing Members need education and leadership not a heavy hand

Deliverables CAPP CAP Social Media Guide Cadet CDI Case Studies Senior Member Education Materials Commander’s Overview Social Media and the PAO Training Package Social Media and the PIO Training Package

Timeline Deliverable/Action ItemDue Date CAPP CAP Guide to Social Media Ready for Member Comment – 1 Jan 2011 Published by 1 March 2011 Cadet Education Materials (CDI Case Studies)1 February 2011 Status Report to the CAP National Board1 February 2011 Senior Professional Development Materials1 March 2011 Public Affairs/Commander Training Materials1 April 2011 Final report to the NEC1 May 2011 Discharge of the Committee30 May 2011

Requested Action A CAP Social Media Policy CAP Social Media Resources Social Media Committee Timeline We respectfully request that the NEC approve the report and the proposals it contains for:

Questions?