Rhetorical Argument. Stephen E. Toulmin  philosopher and rhetorical theorist.  born in England in 1922  received his Bachelor’s degree at King’s College.

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Presentation transcript:

Rhetorical Argument

Stephen E. Toulmin  philosopher and rhetorical theorist.  born in England in 1922  received his Bachelor’s degree at King’s College. After World War II he obtained his Master of Arts and Doctor of Philosophy degrees from Cambridge.

Toulmin cont.  Toulmin taught at the University of Southern California starting  gave the Jefferson Lecture for the National Endowment for the Humanities in  In 1958, Toulmin offered his model of argumentation that differed from the classical, Platonic absolutism. In other words, he created a system for comparing “truths.”

Claim Toulmin’s Model  Toulmin’s model provides that there are three essential aspects to rhetorical argument: Data Warrant

Toulmin’s Model, cont.  Simply:  A Claim is made.  Data is provided in the form of supporting facts.  The Warrant connects the Data to the Claim.  For example:

Toulmin’s Model cont.  “I am an American.” (Claim)  “My mother was an American citizen when I was born.” (Data)  Anyone born of an American citizen is a legal American citizen. (Warrant)  Toulmin says that the Claim and the Data cannot hold without a sufficiently strong Warrant, or, the weakest argument is the one with the weakest warrant.

 The U.S. Postal service is wasteful and inefficient. The proposed new mail distribution agency will be wasteful and inefficient.  Claim: The proposed new mail distribution agency will be wasteful and inefficient.  Data: The U.S. Postal service is wasteful and inefficient.  Warrant: the two situations are similar (Reasoning by analogy)

 This is the coldest winter since My heating bills are going to be outrageous.  Claim:  Data:  Warrant:

 The United States has the strongest military, a lot of international clout, and friends in the region. US intervention in Liberia would stop the fighting there.  Claim:  Data:  Warrant:

“My Cousin Vinny”  Establishing expertise  hvotE-beoaI&feature=related hvotE-beoaI&feature=related  Claim, data, warrants  Y-L_bJAJA-E Y-L_bJAJA-E

Types of Claims  fact: claims which focus on empirically verifiable phenomena  judgment/value: claims involving opinions, attitudes, and subjective evaluations of things  policy: claims advocating courses of action that should be undertaken

Types of Data Fact or Statistic: a point of data that claims some objective Expert Testimony: a stated opinion by a person experienced in the field Personal Anecdote: personal experience gained from time in the related field.

 underline a claim, warrant (if it states one) and data in the article.  create a diagram of the claim, warrant, and data that looks like the example below. Claim: Data: Smoking is bad It causes lung cancer Warrant: Lung cancer is bad.

Using these articles, divide up CDW  ion/listenupb0309.html ion/listenupb0309.html  10/02/21/social-networking-sites- doubleedged-sword.html 10/02/21/social-networking-sites- doubleedged-sword.html  /Business_News/Social_networking_gai ns_credibility_with_businesse.html /Business_News/Social_networking_gai ns_credibility_with_businesse.html 