Value Equation “What do you get for your dues dollars?”

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Presentation transcript:

Value Equation “What do you get for your dues dollars?”

Before we look at what value we bring to membership, let’s look at the reasons why we say we exist…

ARA Mission Statement As the voice for real estate, the Arkansas Realtors Association serves its members by promoting professionalism through education, communications, technology, legal information and services, by advocating the use and transfer of real property, and by positioning the REALTOR as the primary source for real estate services.

What would the average member in your local board say is the greatest benefit of REALTOR® membership?

MLS Access ARA Forms Software ???

Even though the average member would not recognize more than 2 benefits of REALTOR® membership… Over the next few minutes, we will look at over 25 other benefits of your REALTOR® membership

NAR Benefits ARA Benefits Local Board Benefits

National Association of REALTORS® Feature/Benefit Legislative/Regulatory/Advocacy Economic Research Publications- REALTOR® Magazine/REALTOR.org

National Association of REALTORS® Code of Ethics REALTOR.com Right Tools, Right Now Consumer Relationship Building *Videos

National Association of REALTORS® REALTOR® Federal Credit Union Professional Designations & Certifications REALTOR Legislative Network *Call to Action

Arkansas REALTORS® Association Feature/Benefit ARA Forms Software * On-line forms and digital signatures Professional lobbying firm * Last legislative session, we prevailed on 20 out of 21 bills.

8 member full time staff Monthly statewide publication, REALTOR Rightings Website: Professional Development including GRI, GRLA, Ethics Training, Forms Training, and selected ARA sponsored designation courses. State Convention including national industry speakers and products.

Public Relations * Special Olympics * Awards for Excellence * Hearts and Homes Professional Standards/Code of Ethics ARPAC/Candidate Interviews Legal Hotline/FAQ

Local Boards Feature/Benefit Candidate Interviews New Agent Orientation Board Luncheons Broker Town Halls What is your board doing?

So, based on the mission statement that we reviewed at the beginning of this session, “are we doing a good job of providing value to our membership?”

Not if we fail to consistently and repeatedly remind our members of the benefits we looked at here today!