It’s Time to Fund Your Cause! Rick Reese FTA Funding Specialist

Environmental Educational Social Religious Medical

 Clothes & Shoes  Groceries  Holiday Shopping  Eating Out  Entertainment  Children Toys & Gifts  Hobbies & Passions  House Supplies  Cell Phones  Car, Motorcycle Parts Supplies  Home Projects  Music/Media Downloads  Pharmacy  Satellite TV  Personal Care  Pets Supplies  School Books & Supplies  Vacation & Travel  Movie & Event Tickets  Specialty Stores Shop, Save, Share, & Earn! Getting Paid to Do What We Already Do

Organization’s Travel Site Your Name Here Provides access to the travel industry Your Organization earns 60% of the commission for travel booked on your site. ZamZuu Go Shopping!

Click to go Back Book Travel! Welcome to The Future of Online Distribution of Goods & Services Shop Over 800 Stores Online! A “One Stop Shop” On The Internet

FTA Travel & E-commerce Program Purchase Personalized Travel & E-commerce Website $200 to join, $50 a month (Hosting Fee beginning in your 2 nd month) Access to billions of dollars worth of inventory o The same hotels o The same planes o The same cruise lines o The same stores (over 800 retailers) All available 24 hours a day, 365 days a year Receive 60% of the commission paid to FTA Turn Fun into Fortune!

Supporters visit organization’s Travel & Retail site to make online purchases Organization’s booking engine provides competitive online rates Organization receives funds paid by third party vendors Develop Marketing Campaign Internet Fundraising E-Commerce Model 60% of FTA’s Commissions

Your organization earns commissions when members and supporters shop or book travel online 50 Shoppers generate $10 commission a month Raise $500 per month 100 Shoppers generate $10 commission a month Raise $1,000 per month 1000 Shoppers generate $10 commission a month Raise $10,000 per month Passive Internet Fundraiser

Travel Commission Examples (D49) FTA Carnival 16%: FTA Hotel 10%: FTA 10%: FTA Booking Fees: Note: Travel Commissions are paid on 25 th of each month after the travel is taken and the vendor has paid FTA (30 Days)

Shopping Commission Examples (D49) Shopping Commission Examples (D49) Note: Commissions are paid on 25thof each month after the product has been purchased Note: Travel Commissions are paid on 25 th of each month after the travel is taken and the vendor has paid FTA (30 Days)

Website Activation Key Milestones 1.Site Activation Meeting - Typically check box for “Travel” Program Only (includes shopping) - Use Organization’s FEIN -Organization’s Name: PRIMARY/SECONDARY - Point of Contact 2.Webmaster Meeting to Add “LINKS” to Org’s Website 3.Website Walkthru for Key People - Person who does buying, track funds, campaign manager, PTA, etc. 4. Marketing Meeting to Brainstorm, “How to Get the Word Out”

Marketing Campaign s Flyers Text Messaging Facebook Twitter Refrigerator Magnets Internet Banner on website Bulletin Announcements Banners on School Buses

Next Step – Get Started Today Step 1: Set Up Organization o Purchase Travel & E-commerce Program Step 2: Marketing & Campaign Awareness o Get the Word Out to Members & Supporters It is time to fund your VISION!

Cyber Day Fundraising Project Plan Online Shopping & Booking Trend 2011, the U.S. Online Holiday Shopping Season a Record $37.2 Billion for the Nov-Dec! Up 15 Percent from Cyber Monday generated a record $1.2 billion Analysts predict 2012 Cyber Monday sales will likely set a new record. 82% of all personal travel booked online Expedia- $2.2 B ttw, Amazon- $7.6 B ttw, Carnival- $16B ttw

Cyber Day Fundraiser Goal Identify purpose for fundraising campaign and target amount to raise. Objective Supporters stop by the organization’s website on “Cyber Day” and take a look before they shop or book. Spend minimum of $ Management Milestones Purchase personalized, full service, FTA Travel & Ecommerce Website Add Shopping & Travel “LINKS” to Organization’s Website Walk-thru website features with key participants Conduct advertising campaign - “To Get the Word Out” Schedule - Announce a monthly “Cyber Day” during the 2012 Holiday Season. Sep 15,Oct 15, Nov 29 (Cyber Monday 2012), Dec 15, & year-round Advertise Campaign Slogan: “Stop n Look before You Shop or Book” or “Take a ______look before you shop or book.” s, Flyers, Text Messaging, Facebook, Twitter, Refrigerator Magnets, Internet Banner on website, Bulletin Announcements, Banners on School Buses, etc.

Cyber Day Fundraiser Keys to Campaign Success o Buy-in to a common goal & vision o Simply request members & supporters… “Stop n Look before you Shop or Book! o Affiliate Program Registration – cash back in your pocket!

Benefits Generate funds from existing network of members & supporters. Get paid for performance and productivity… no glass ceiling on earnings. Low participation rate still produces significant revenue. Trackable commissions and reporting for online shopping and travel bookings. Online purchases and changes are handled directly with the vendors. Travel commissions are paid by third party merchants, not your supporters. The campaign requires virtually no management overhead. Non-contractual. No Long-term Commitment.

The Wrap It’s Time To Fund Your Vision! Internet Fundraising o Contact Information: Rick Reese, YTB Director