BTS ’09 Sales Meeting January 7, 2009. BTS 09 Product Summary.

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Presentation transcript:

BTS ’09 Sales Meeting January 7, 2009

BTS 09 Product Summary

Docking/Connec t Solutions

What is the big deal about Docking Solutions?

5September 16, 2015 Sales of notebook computers continue to outpace that of desktop PCs Source: IDC 3Q 2008; rd Quarter Personal Computer Sales

With notebook computers prominence, there is an increasing need to stay comfortable. Notebook computers typically offer a subpar ergonomic experience –Compact keyboard –Trackpad Docking Stations allow the use of full-sized keyboards and mice to enable users to work comfortably for longer periods of time USB Docking Stations offer a 1-plug solution to conveniently connect to these devices Some docking stations also allow you to connect to the internet via USB, offering a rock-solid connection experience That is where docking stations come in…

USB Mini Dock w/ Ethernet idea: One Step Connection to your peripherals and the internet. Save time by connecting to your peripherals and the internet with just one plug Ethernet port for rock-solid broadband internet connection Three rotating USB ports keep your peripherals connected and your cables organized Compatible with Windows, Mac OSX and Linux SKU - K33929US Street Price: $39.99 Available: March ‘09

Packaging – Front Panel

Presenters

Wireless Presenter with Laser Pointer and Memory idea: Finally, a presenter with memory. 1GB built-in memory to hold hundreds of your presentations, so you don’t have to carry extra media to your meetings Laser pointer to highlight important points Receiver stores inside Plug-n-play: no software installation required SKU – K72336US Street Price: $74.99 Available: June ‘09

Packaging – Front Panel

Notebook Stands

What is the big deal about Notebook Stands?

Subcategory Analysis: Notebook Stands NPD Data CY Through July of indicated year Sales out (i.e. prices based on what consumer actually pays) Non-electronic stands only (i.e. no docks/port replicators) Units with USB fans included Kensington about $300K per year 10% attach rate! Kensington is Missing Out!!!

Fall 2009 Roadmap: TwoFold Stands TwoFold Stand: –Convenient notebook computer comfort but without the bulk –Convertible, easy, and fun! –idea: The notebook stand that makes comfort a snap. TwoFold Stand and Sleeve: –Portable notebook computer comfort with built-in protection –Portable, easy, and fun! –idea: The notebook stand that`s going places. $19.99 Street $39.99 Street

Non-Electronic Notebook Supports K60149A LiftOff™ Portable Notebook Cooling Stand K60112US Easy Riser Cooling Notebook Stand Current Fall 2009 Current Fall 2009 $ $ $ $ K60401 “TwoFold” Convertible Notebook Stand TBD and TBD Counter Balance and Lap Dog TBD “TwoFold” Portable Protective Stand

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