1 Griffith Online: Preparing for the online world of higher education Professor Sue Spence DVC (Academic) Griffith University Presentation to Academic Committee, Sept 2012

2 National and International Developments Changes in student demand – online/flexible –Students expect to study whenever and wherever they want to Rapid and incredible change in technology (smart phones, ipads, mobile apps, etc) Edutainment –Students expect interactive, high quality, dynamic presentation of learning materials Most unis now offer some online delivery

3 OpenCourseWare Movement Not a new phenomenon – most unis have some free online content Open access to course materials Normally not “for credit”, not assessed May have “for credit” (assessed) option – for a fee What is new is the sheer scale that online has enabled From top lecturers and top institutions around globe Massively Open Online Courses (MOOCs)

4 Udacity (ex Stanford et al) –Sheer numbers of students enrolled (160,000 in the original Stanford course). –Quality of the productions; free; optional assessment Coursera –Stanford University, Princeton, U Penn, Michigan PLUS 10 more edX - Harvard/MIT, $60 million, –Not just passive video viewing, interactive, quizzes, discussions –Optional assessment, receive a “certificate” –Researching online learning

7 Sheer Scale of MOOCs Khan Academy 4 million unique users; 148,865,454 YouTube downloads Funded by grants and philanthropy (Gates, Google, etc) NPTEL - National Program Technology Enhanced Learning Indian Government Videos, ppts, podcasts, animations, notes Online quizzes 66 million Utube downloads 4900 hours of lecture video content Engineering, but also science and humanities

8 ItunesU –500,000 free lectures, videos, books –150 universities and colleges in 2011 and growing YouTube EDU – examples (figures on 8 May 2012) –Khan Academy; 148,865,454 views –NPTEL; 66,117,991 views –MIT; 37,395,933 views –U Berkley 15,238,672 views –Harvard: 9,682,958 views –UNSW; 2,681,818 views

9 Benefits of OpenCoursware Building capacity for the institution – staff skills, infrastructure, enhanced on-campus learning resources Connection to alumni Reputation building Social justice – increasing educational access Donations, philanthropy Marketing/Pathway- may attract students to uni –Pay for assessments -> credit for entry Advertising, selling “lists”

10 For Credit, Fee paying (or CGS) Online Degree Programs Most Australian universities have some online (external delivery/off-campus mode) options for UG and PG Some have developed separate online channels –eg. Curtin Online, Swinburne Online Significant emerging international competition –from top universities eg. Penn State; Harvard distance ed. –from large scale online providers e.g. Open University of China; UK Open University

Open University of China Largest distance provider of higher education 2010: 2.8 million registered students (including junior college) 802,600 undergraduate students 94,500 staff: 57,100 FT and 37,000 PT Network of radio stations and satellites

Open Universities Australia Source OUA 2011 Annual Report - In 2011 OUA had over 167,000 unit enrolments (over 43,000 EFTSL)

13 Griffith OUA Enrolments – Size of a Small Campus Around 4,000 EFTSL in 2011

14 What are the implications for Griffith? Australian students are increasingly studying online – nationally and internationally A shift from traditional on-campus to demand for mixed mode and full online study. Cannot rely solely on Open Universities Australia Not able to offer many programs through OUA OUA is Open Access – high drop-out rate Need for fully online options for CGS students

15 Griffith Online: Vision Griffith will be a university with a significant proportion of its programs offered online and an increased number of students studying online With increased options for students to choose whether to study on campus or online, or both Increased use of online learning resources to enhance the quality of “on campus” learning experience An academic staff with strong skills in the use on online learning strategies

16 Griffith Online Goal – Increase to 5,000 EFTSL online by 2020 (including OUA – currently around 3,000 EFTSL) Expand OUA but also reduce reliance on OUA Expand direct enrolment into fully online Griffith degree programs (Commonwealth funded places) –Higher income per enrolment than OUA –In areas that OUA does not permit –Downside = Less national marketing capacity

17 Griffith Online : key points Quality product: Top quality online materials, curriculum, learning activities 4 major programs for 2014 Materials for online must enhance on-campus teaching Building staff and institutional capacity (policies, systems, processes) Expand over time: MOOCS? Executive education? Larger number of programs

18 THANK YOU Discussion