What I’m Know For Is…… I’m Not An Attorney But…..

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Presentation transcript:

What I’m Know For Is……

I’m Not An Attorney But…..

FaceBook: It’s Where Everybody’s At!

The Ads Are Perfect For Each Person

The Big FaceBook Secret The Ads Follow The Eyeballs

First Decide Who You Are Targeting

Is Your Target…. Female vs Male Specific work location Specific age group Graduated from a particular college Speak a particular language Their birthday is today Are they single, married, engaged, or “it’s complicated” What makes them unique A member of a particular fan page They follow a particular “Guru” A particular career field Realtors Fitness Buffs Social Media Fans

Targeting an Agent

How To Have A “Free” Billboard

Sample Consumer Direct

Consumer Direct Samples For VA Loans Combine pictures with Jing

Different Ads For Different People Can do separate ads depending upon: Likes/Interests Location Occupation Age Sex Relationship status Birthday You Name It!!

Ad For FaceBook Fan Page To Attract Referral Partners

More Samples

Where Do We Get All The Pics?

A Few Words About The Pics

Hijacking Fan Pages With Facebook Ads

Ninja Scott Swinford…….

Who Do You “Hijack”? Fan pages where referral partners hang out Competitors Fan Pages Fan Pages attracting: Newlyweds or Engaged LO’s and agents: Nurses, Doctors, Firemen, Police….. Affiliate marketers: Ryan Diess, Frank Kern, Dan Kennedy….. NFL Football teams, NASCAR, McDonalds, Walmart, Lady GaGa Weight Watchers, Fitness Photography, Baseball Cards, Fraternities

Do A Search Demo (Search “Pages”) Internet Marketing Florida Realtors Fitness Video Marketing photography Blogging

Where Do They Go When They Click? Webinar Registrations (that capture name and ) Videos with cool ethical bribe Video telling your “Why” Fan Page Opt in pages

All In Less Than 30 Days!!

Targeting an Agent

Let’s Look At An Add Report

What Is Average Cost Per Click? Depends on your target Depends on your Click Through Ratio (have a good headline, target, and picture) Evenings can be cheaper because others already spent their daily budget My “Average Click” is around $1

Secret To Getting Cheap Clicks Rotate the ads Rotate pictures Rotate headlines Bright Colors Stand out FB ads to FB pages are cheaper

FB Is A Gated Community For Nice People FB has to approve your ads Budurl.com landing pages

How To Get Free Clicks This is ninja! Won’t last long. Get ads for free with a QR code. Landing page A: if you click on the ad Landing page B: if you “scan” the ad For every 1 click, we got 3 scans….. So for every $1, we got 4 total views = 25 cents per view

What You Have Seen Today The power of “A Bigger Cup” Everybody is on Facebook How you have to be where they are How to target your audience and prospects How to get more clicks How to get cheap clicks How to get free clicks Where to send the clicks to (webinars, videos, opt in pages, fan pages)