20 countries Over 5000 offline Europeans more then 500 telecentres

INTRODUCTION Telecentre-Europe is planning to celebrate the eSkills Week 2010 through a pan- European initiative focused to bring people online in all European countries. The initiative called Get Online Day will be coordinated by Telecentre-Europe and implemented with the assistance of national partners through telecentres. The date adopted for the one-day event is 4 March AIMS  To bring people online (focus on the offline Europeans, those who have never accessed internet before)  To raise awareness with the press and the stakeholders of digital inclusion benefits  To promote and increase usage of telecentres across Europe  To demonstrate telecentres eInclusion impact at the European level OUTCOMES  At least digitally-excluded Europeans to be reached  At least 20 European nations involved  At least one partner organization in each of the 20 European nations  At least 500 telecentres to participate  Online application developed to track and assess impact  At least 3 press releases / country involved.  At least 3 videos from activities in telecentres / country involved

INVOLVEMENT OF NATIONAL PARTNERS The role of the national partner is to coordinate all project activities at the national level. The organization will facilitate / intermediate relations between the project team and telecentres. Even if we have selected 4 March 2010 as the Get Online Day, activities can be runned during the entire eSkills Week (1-7 March). To assure an efficient development of the project, the national partner will closely work with the telecentre operators and enable them to fully understand the concept of the event. Through this initiative we are targeting the offline Europeans – people that have never used internet and are consequently not aware of its benefits. The Get Online Day 2010 is an opportunity to advocate telecentres impact and the importance to act together for enhancing eSkills and eInclusion throughout Europe. For the national partners this project could represent an efficient promotion exercise at the local, national and / or European level.

ACTIVITIES Activity 1: Register online and name a contact person for the implementation of the project. This will manage the work with telecentres at the national level. Activity 2: Inform and promote the event to the telecentres that you are planning to involve. This can be done through a guide provided by the project team on how to run the event. Activity 3: Translate the guide in your own national language and send it to all telecentres that will be involved.

ACTIVITIES Activity 4: Distribute the promotional materials that will be provided by the project team to all telecentres involved. Activity 5: Assist telecentres in all issues encountered during the event. The contact person should manage all communications with the telecentres. Activity 6: Promote and disseminate the event at national level. Prepare two press releases, one prior to the event and one after, including the outcomes. Please use the Get Online Day logo that will be provided to you by the project team.

TIMELINE OF ACTIVITIES ActivityPeriod (2010) Register online and name a contact person15.01 – Promote the event on your website and through any other available channels – Translate the guide in your own national language05.02 – Distribute the translated guide to all telecentres10.02 – Prepare and circulate pre-event press-release with the national media15.02 – Distribute the promotional materials to telecentres20.02 – Assist telecentres in all issues encountered15.02 – Prepare and circulate post-event press-release with the national media05.03 – Submit a maximum of two-page report on outcomes of the event to the project team – 15.03

CONTACT Telecentre-Europe Web: Laurenţiu Bunescu Tel: